May 15 2009 - Features
There’s a hot tip circulating among Young Nails educators to help techs with their glitter applications.
There’s a hot tip circulating among Young Nails educators to help techs with their glitter applications.
Tags: GLITTER ACRYLICS, YOUNG NAILS
May 15 2009 - Features
Having a crisp, deep smile line can set your work apart from other nail techs in your area. It’s one of the easiest ways to advertise yourself as an above-average tech who puts extra effort into her services. CND educator Kimberly Jones, of Patrick’s of Atlanta in Buford, Ga., explains how she gets these great-looking smile lines.
May 15 2009 - Features
The first kids’ spa has arrived in New York, and owner and former model Daria Einhorn is using it to teach wee ones about caring for themselves.
By Jayna Rust
The first kids’ spa has arrived in New York, and owner and former model Daria Einhorn is using it to teach wee ones about caring for themselves.
May 12 2009 - Features
A Hermosa Beach, Calif.-salon hosts a fabulous pedicure party
By Sree Roy
I knew I’d fallen hopelessly down the wondrous nail-salon-industry rabbit hole when my friend Claire’s birthday was approaching and my first suggestion was to throw her a pedicure party. Claire fell in love with the idea too, and, after confirming a date with one of my favorite salons, The Nail Bar in Hermosa Beach, Calif., the invitations quickly went out.
Tags: BUSINESS, MARKETING/PROMOTIONS, PROMOTING YOUR SERVICES, YOUTH MARKETING
May 19 2009 - Features
A likeable salon name can make a powerful emotional connection with your clientele, which makes it easy to remember and generates buzz, says Alexandra Watkins, chief innovation officer of Eat My Words. “The more memorable your name and the more people talk about it, the less advertising you have to do,” she says.
April 17 2009 - Features
These intricate designs, made from acrylic nail products, were winners of a Design-A-Corset Competition recently held in Australia.
Tags: 3D NAIL ART, ACRYLICS, INTERNATIONAL, NAIL ART
April 14 2009 - Features
By Thi Dao
In the glitzy entertainment destination of South Beach, Fla., a former model’s salons — Lace Nail Lab and Lace Beauty Lab — become high-end neighborhood hangouts.