June 1 2008 - Nails In The News
Nic's Sticks Coupon Will Get Teens Jonesing for Color
If you haven't checked out the Nic Sticks Paint & Go Nail Lacquer by Nicole by OPI, you'll hear about them from clients who might be using a coupon from Glamour magazine for Target. Keep them stocked at your salon and perhaps even promote that you'll honor all coupons, just to get clients to try!
Tags: NICOLE BY OPI, OPI PRODUCTS, POLISH
May 16 2008 - Nails In The News
The Perfect Note of Color
OPI celebrity manicurist Libbie Simpkins gave 2007 American Idol winner Jordin Sparks a manicure using St. Petersburgundy nail lacquer from the Fall/Winter 2007 Russian Collection before Sparks’ appearance at the American Music Awards.
Tags: OPI PRODUCTS, POLISH
January 16 2008 - Nails In The News
Pro Brands Top Allure's List
The editors of Allure put more than 2,000 beauty products to the test and in the end they settled on some of your favorite names as tops in their field. Along with the announcement of their “Best of Beauty” in the October 2007 issue, the editors inducted two polish brands into their Hall of Fame. They commended Essie Cosmetics’ 200 + polishes for their durability, for the brush, and for the “pretty colors and perky names” that capture a touch of luxury. OPI’s I’m Not Really a Waitress also made the Hall of Fame. “It works on every skin tone, and that’s what’s made it timeless,” said salon owner Jin Soon Choi.
Here are some of Allure’s “Best of Beauty” picks:
- Best Bright Polish: OPI’s Cajun Shrimp. “A hot coral so flattering on all skin tones, we can overlook its unfortunate name.”
- Best Pink Polish: Essie’s Mademoiselle. “Baby pink at its most sophisticated.”
- Best Red Polish: Essie’s Really Red. “With orange undertones, this lacquer is a true red that doesn’t look grandmotherly.”
- Best Basecoat: OPI’s ChipSkip Nail Lacquer Chip Preventor. “Soaks up any oils on nails, allowing polish to stick firmly and resist dings for a full week.”
- Cuticle Cream: CND’s SolarBalm. “Has all the hydration of the original oil in a compact solid — making spills a thing of the past.”
- Quick Fixes: Essie’s Good to Go! “Gives a mirror-like shine and doesn’t chip as quickly as other fast-driers.”
Tags: CND, ESSIE COSMETICS, OPI PRODUCTS
January 15 2006 - Nails In The News
Allure Salutes its "Best of Beauty"
Once again Allure has bestowed its “Best of Beauty” title upon many of your favorite professional nail products. Making the “Best of Beauty” Hall of Fame this year were two perennial picks: Essie polishes, celebrating eight years on the list, and OPI I’m Not Really a Waitress with six years.
As voted by Allure’s editors and readers, here are some standouts from its October 2005 picks:
Best Bright Polish: Essie Watermelon — “As juicy, ripe, and fresh as the fruit.”
Best Red Polish: Essie A-List — “This crimson is more sophisticated than showy.”
Best Nude Polish: OPI Samoan Sand — “Glossy peach undertones keep beige beautiful.”
Best Top Coat: Poshé — “We love the way [it] grabs our polish with just the right amount of glassy shine.”
Best Cuticle Cream: Essie The Cuticle Pen — “[It] turns this once-messy chore into an entirely addictive luxury.”
Readers’ Choice for Best Nail Polish: OPI I’m Not Really a Waitress
Tags: ESSIE COSMETICS, OPI PRODUCTS, POLISH, POSHE, TOP COATS
October 1 2005 - Nails In The News
Moms Choose Essie
Child Magazine polled 1,500 busy moms on their favorite beauty products for its Child Beauty Awards (September 2005). The #1 pick in the nail polish category? None other than Essie Cosmetics.
Tags: ESSIE COSMETICS, POLISH
February 1 2003 - Nails In The News
Orly Grabs for Greatness
Nail techs weren’t the only ones impressed by Orly International’s new Gripper cap. The patented bottle cap design caught the attention of Global Cosmetic Industries editors, who nominated it for its annual Packaging Innovation Award. “The rubberized exterior is combined with easy-to-grip dimples, making the bottle simple to open and comfortable to hold resulting in smoother, more even strokes,” writes the magazine. This year’s award winner will be announced in February at the ICE expo in Miami.
Tags: ORLY