Business Management

Discount Spa Site Surveys the State of the Spa

Of  the women who’ve indulged, 88% think spas are too expensive and 69% perceive them as primarily for the wealthy.

According to a national survey commissioned by discount spa site Spa-Addicts.com andconducted by Harris Interactive, only 33% of women have ever been to a spa. Of  the women who’ve indulged, 88% think spas are too expensive and 69% perceive them as primarily for the wealthy. Others feel guilty pampering themselves or feel unsure of what to expect at the spa. Spa-addicts.com’s Mary Blackmon believes that education on the benefits and etiquette of spa treatments will increase their popularity.
Here are some other notable stats, about both spa-going women and those who stay away.

Keywords:   communicating with customers     industry research     spas  

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