By the Numbers
The International Spa Association surveyed 357 consumers who reported visiting a day spa one or more times in the past year. Here are the demographics of your typical day spa-goer:
Some college: 46%
College grads: 39%
Annual income between $45,000 and $75,000: 32%
annual income of $35,000: 26%
“boomers” between 34 and 52 years of age: 47%
For more information on the ISPA or its survey, visit www.experiencispa.com.