
The Beauty Pro Book Club: 4 Reads to Inspire Growth and Success
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
Meet Mrs. Wisconsin: Nail tech Lynz Parks competed in her first beauty pageant at age 15 and is currently serving as Mrs. Wisconsin US Continental 2017.


Lynz Parks competed in her first beauty pageant at age 15. The pageant was part of the Miss American Coed System, and she won both the Speech and Patriotic Wear Modeling competitions. “I also made the top 15 for the state title,” says Parks, a nail tech at Bella Donna Boutique in Sun Prairie, Wis., and a CND Education Ambassador. “After that, I was hooked and competed on average in two pageants a year.” Since that first competition 16 years ago, Parks has held an impressive number of titles: three local, four state, two national, and one international title — and she is currently serving as Mrs. Wisconsin US Continental 2017.
Pageant judges, says Parks, typically look for someone who is confident and well spoken. “Having a heart for others and being active in their community are also very important,” she notes. “The girls are often community volunteers, class valedictorians, and have a calling to change the world.” Rather than feeling competitive, she considers her fellow contestants friends. “The girls you compete with become family. I have pageant sisters all over the U.S. from my years of competing,” she says.
For Parks, the highlight of the pageant is the eveningwear portion. “That’s the time you get your Cinderella moment in the spotlight in the evening gown of your dreams,” she says. “I also enjoy the interview segment and spend the majority of my time preparing for it. It truly is a skill to be able to lead the interview and show the judges your personality and accomplishments in two minutes.”

Her platform — and a subject dear to her heart — is “giving infertility a voice.” She started a blog (www.voicesofinfertility.com) in hopes of breaking the silence surrounding infertility by providing a platform to share stories highlighting the differences in every infertility journey and offering resources for friends and family of those dealing with infertility.
“Competition has taught me professionalism, leadership skills, crisis management, work ethic, responsibility, independence, and how to communicate effectively with all types of people,” she says.

Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!

The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.

Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.

When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex

Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex

Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.

A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.

Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.

This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.

Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.

The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex

Want to become savvy about your personal finances, but don't quite know where to start? Anna Manukyan identifies six important concepts for building a strong financial foundation.

Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex

This guide is your one-stop shop for a plethora of technology tools, software and services created to keep your salon or spa thriving.

Anna Manukyan shares a breakdown of what different types of financial accounts should be used for.

Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro

Young Nails' Greg, Habib, and Tracey discuss whether getting too close to clients can damage your business.