Summer’s almost here. Are you ready for the influx of clients who will want to be waxed, tweezed, and threaded of unsightly hair in time for their beach vacations? NAILS provides the information you need to consider supplementing your menu with this easy add-on service — for this summer’s clients and beyond.
Fast Facts about Hair Removal
> Instead of making hair removal sound like another chore on your client’s to-do list by phrasing it as “cleaning up” the brows, use phrases like “shaping” and “framing your eyes to make them pop” to sell it as a beauty service, says Chynna Stephens, a full specialist at Todd Patrick & Co. Salon in Ormond Beach, Fla.
> Required licenses for hair removal services are established at the state level and vary greatly throughout the U.S. Visit your state board’s website to find out what licensee is allowed to perform what kinds of hair removal in your state.
> In the U.S., the most common type of hair removal offered at nail salons is waxing. Forty-one percent of nail salons offer it (according to NAILS’ 2012-2013 Big Book).
> Whether waxing, threading, tweezing, or using another hair removal method, eyebrows are hands-down the most popular body part where nail salon clients want hair removed (according to our informal polling when researching this story).
> It can be embarrassing for a client to phone in during her morning subway commute to schedule her “Brazilian.” Ease the pain by giving your hair removal services discreet names, like those at Salon Escape Day Spa in Fernie, British Columbia, Canada. There a Brazilian is known as a “Beach Vacation.”
If you are considering adding skin care to your menu, read our story Should You Add Skin Care?
If you want to add stones (hot or cold) to your massage, read our story Rock Your Clients' Services.