Light Elegance, long a well-known leader in gel nail products, announces its first foray into acrylics. The Light Elegance Acrylic line will feature the same quality that the company’s gels are known for.
The line consists of a crystal clear powder, a competition pink, a cover pink that is opaque to cover up blemishes, a competition white for the perfect French, AirBond, and acrylic liquid. Light Elegance is also introducing a line of acrylic brushes.
Heading up the education and sales team is industry veteran and educator John Hauk, who joins the company as international acrylic sales director.
“We’re adding acrylics to our product family because our nail techs and educators have long asked for them and we believe that gels and acrylics can work side by side to create even more dynamic nail art,” says Jim McConnell, co-owner and head chemist at Light Elegance. “Professional nail techs don’t have to choose just one or the other.”
Lezlie McConnell, co-owner and sales director adds, “Techs can combine the use of both acrylic and gels with Light Elegance Pretties, Poppies, gel paints, neons, polishes, loose glitter — whatever a tech wants to make that art really pop. We’re here to create the tools techs need to make more money.”
For more information, go to www.lightelegance.com.
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