Here Comes the Bride
  • February 12, 2010
  • Maggie Franklin

Yesterday I got a call from a bride-to-be who wanted some pricing info for her bridal party.  Yikes. In all my years of doing nails, in all the salons I've worked in, the ONLY brides who have

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Keywords: clients   salon services  
Yes, I Really Did Those Nails
  • February 8, 2010
  • Maggie Franklin

I've been out and about this morning — giving my money to the bank, shopping for the ultimate new nail art idea ... you know, the usual Monday morning routine — and I noticed a few

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Keywords: marketing/promotions  
Opaque, Revisited
  • February 5, 2010
  • Maggie Franklin

Quite some time ago you might recall my going off on a rant about the meaning of the word "opaque" and how so many people don't actually use it correctly. Well, yesterday I found myself very

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Lynn Calls It "Expo Hangover"
  • February 3, 2010
  • Maggie Franklin

You know Lynn's got a blog here too now, right? I'm back from ISSE Long Beach, where I got my feet wet for the 2010 competition season — only to pretty much have my @$$ handed to

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Keywords: competitions   tradeshows  
It Was a Dark and Stormy Night ...
  • January 29, 2010
  • Maggie Franklin

If this post were a movie it would start like this: A totally dark screen with the sound of a freight train coming to a sudden, screeching halt. Just when the metal-on-metal sound ends and you

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Keywords: competitions  
By Appointment Only
  • January 26, 2010
  • Maggie Franklin

I moved to the fourth floor of a downtown office building a couple of months ago. Aside from the overall "cool" factor of being downtown, and having an office in a historic building with an awesome

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Keywords: Art of Nailz   clients  
No One to Blame But Themselves
  • January 22, 2010
  • Maggie Franklin

ISSE Long Beach is coming up soon and, of course I'm planning on attending, what with this competition thing I've gotten myself into and all. But around the biz, talk once again turns to tradeshows and

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Keywords: tradeshows  
Rainy Day Ponderings
  • January 19, 2010
  • Maggie Franklin

So I'm sitting here at my computer at home on a very rainy Monday. Very rainy. The kind of rain everyone thinks only happens in Washington state. It's supposed to rain all week. Which is cool

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Keywords: clients  
Pick a Card
  • January 15, 2010
  • Maggie Franklin

Business cards — and accompanying business literature — used to be a really big deal. I mean, I guess they still are, as far as "corporate identity" and "branding" and so forth go. I mean, your

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Keywords: marketing/promotions  
Alumni, School of Hard Knocks — Thank You Very Much
  • January 13, 2010
  • Maggie Franklin

Last night while we were making dinner, the BF and I got to discussing Enterprise Rent-A-Car. More so, we were discussing Enterprise’s policy of requiring a bachelor's degree in order to be in management in the

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Keywords: nail tech issues  
Damaged Goods or Damage Is Good?
  • January 8, 2010
  • Maggie Franklin

We spend a lot of time insisting that — when applied, maintained, and removed properly — enhancements do not damage the natural nail.  A few months ago we had a rather lively debate about this on

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Shouting From the Rooftops
  • January 4, 2010
  • Maggie Franklin

Advertising. Need I say more? We all know we need to do it. We all know you have to spend money to make it. But why does making money have to cost so much money? Let's face it.

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Keywords: marketing/promotions   money  
Another Year Over
  • December 30, 2009
  • Maggie Franklin

I was working hard last night, blowing up balloons and curling ribbon, decorating the tiny new salon for the impending New Year. In 17 years I have never managed to get around to decorating for New

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Merry Christmas to Me
  • December 23, 2009
  • Maggie Franklin

So this year was going along quite nicely and at an acceptable pace and then all of a sudden, somewhere along the line, I got it in my head to go back to calling myself a

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I Was Told There'd be No Math
  • December 18, 2009
  • Maggie Franklin

I've mentioned my grasshopper nature already. As such, you can imagine that it's very important to me to find a bank that offers overdraft protection. I'm a complete loser when it comes to managing money. It's comforting

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