Marking My Territory
  • February 21, 2014
  • Maggie Franklin

It’s time to revisit my watermark. Some people tell me it’s distracting, some people say those people are crazy. Either way, I agree that I’d like something more subtle.Ahhh, but there’s the problem. The watermark should

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Keywords: marketing/promotions  
So Challenging
  • February 18, 2014
  • Maggie Franklin

Last year I added Instagram to my regular routine and, in doing so, have learned a lot about the non-professional nail art community. I also discovered how many nail art “challenges” are out there.I never have

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Lifters Gonna Lift
  • February 14, 2014
  • Maggie Franklin

I have been on the great quest for the Perfect Product [insert sound of angels singing] but, alas [dramatic sigh], I fear there is none.Part of the problem comes from looking at techs posting pictures to

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Keywords: clients   salon services  
Unexpected Guests
  • February 12, 2014
  • Maggie Franklin

I know I’ve mentioned in the past that I have never had so many “walk-ins” since I moved to a private office on the fourth floor of a semi-secure office building. I blame the Internet —

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Keywords: clients  
Lost in Translation
  • February 7, 2014
  • Maggie Franklin

I think anyone who’s been following me online for long — on any forum — knows that I don’t always come across as “perky”’ or “positive,” or “fun.” I’ve dealt with all sorts of accusations, insults,

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Time Travel
  • February 5, 2014
  • Maggie Franklin

It’s the beginning of a new year. I will spend the next few weeks making sure my ducks are in a row, adding up receipts, and figuring out how much money I made in 2013 and

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Gone to the Blogs
  • January 31, 2014
  • Maggie Franklin

*sigh* I’m gonna get letters. Let me start with a disclaimer, because people skim through what they read and don’t take time to think about what the words are actually saying. Watch — it’ll happen. I don’t

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Keywords: nail tech issues  
A Little off the Top, Please
  • January 29, 2014
  • Maggie Franklin

The other day, I was walking down the hallway to my salon just as the massage therapist next door was coming out of her room. She informed me that one of our other neighbors — an

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Keywords: Art of Nailz   clients  
The Quest for Good Enough
  • January 24, 2014
  • Maggie Franklin

Being a professional nail tech — at least the type of nail tech I am; you know, out here in the “trenches” — is all about finding a balance between that nagging quest for perfection in

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Keywords: nail tech issues   salon services  
I’m Not a Babysitter
  • January 22, 2014
  • Maggie Franklin

I’ve always refused to make reminder calls. In part, because it’s a time-consuming pain in the patootie. Especially for a night owl like me who’s already fighting to survive in a diurnal society. Most people expect

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Keywords: Art of Nailz   clients  
Not Entirely On Topic
  • January 15, 2014
  • Maggie Franklin

So there I was, on Holly’s blog — the one that’s all “thanks for being awesome” with the little turtle looking out the window (loved the picture) and I was all thinking, “Dang! I wish there was

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Give ’Em an Inch and They’ll Bring a Kid
  • January 10, 2014
  • Maggie Franklin

This morning I was waiting on a client when she texted to give me a heads up that she was “running 10 late.” I usually mark off a little extra time for this particular client to

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Keywords: clients  
Ya Dun [Messed] Up, That’s Why!
  • January 8, 2014
  • Maggie Franklin

I am working on a “professionally” worded e-mail template to “politely” explain my reasons for deactivating the self-booking feature on my online booking system for certain clients — or would-be clients, or wannabe clients, or whatever

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Keywords: clients  
Yearly Progress Report
  • December 30, 2013
  • Maggie Franklin

I love making resolutions for the new year. It’s just one of those meditative rituals I enjoy; a sort of mental end-of-year cleaning thing, I guess. Clearing away the debris of the ending year, making peace

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And I’ll Be Checking It Twice, Too!
  • December 27, 2013
  • Maggie Franklin

For years I have tried to come up with a plan for some sort of end-of-year reward/punishment — yes, punishment — program for my clients based on their behavior throughout the year.Lots of business do this

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Keywords: clients  

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