Q & A: Core Clientele
  • NAILS Magazine
  • December 21, 2007
Your salon appears to be very upscale. What type of customers are you catering to?
Michelle
 
Hi Michelle,
 
As you noted, my salon targets an affluent crowd. Studio City is a high-income area near Hollywood, so we’re targeting young Hollywood, people in the entertainment industry, and other high-end clients. These are clients to whom service cost is secondary to their having a great experience.
 
With that said, I also see us as welcoming everyone and being a destination salon where people will buy gift certificates for their loved ones.
 
Regards,
Robbie
co-owner

Keywords:   clients  

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