From the Editors

Beauty Forum Swiss: You Nails Switzerland

by NAILS Magazine | March 7, 2012 | Bookmark +

One of the larger Swiss-based nail companies, You Nails is probably recognizable to international nail techs. The company produces just about any product you would need to run your nail business (acrylics, gels, fiberglass wraps, resin and powder, and gel and powder systems...in addition to two complete manicure and pedicure lines, polish, and sundry items). You Nails has been around for 23 years, but Dimitri Paradakis, his wife Melanie Paradaki-Koch, and her brother Daniel Koch bought the company five years ago.

Since there is no licensing in Switzerland, one thing I found is that many nail manufacturers will only sell products to you if you've taken classes and received certifications with them. You had a very strong presence on the show floor with a two-story booth (the top story was reserved for VIP guests and customers to take a load off and enjoy some drinks and snacks. That's me with Dimitri, Melanie, and Daniel in front of one of the company's popular gel lines.

-- Hannah

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