September 1, 2003
You have only one chance to make a great first impression on new clients.
Keywords: building your clientele client relationships first impressions
August 1, 2003
Sometimes you have to spend money to make money. Salon owners share their salon-tested investment ideas — both big and small — that not only pay for themselves, but boost profits over time.
Keywords: business building mentoring tanning web marketing
July 1, 2003
No one likes to hear complaints from clients, but they go hand in hand with working in a salon. Thankfully, there’s a way to deal with customer dissatisfaction that will keep both you and your client content.
Keywords: client complaints communicating with customers customer service
June 1, 2003
Salons are busier and bigger than ever before, so how do you keep everyone happy and business growing?
Keywords: client relationships client tracking client tracking tools clients
May 1, 2003
Most salons roll out their special services for mom during the month of May, then roll them right back up again. But at Spa Gregorie’s in upscale Newport Beach, Calif., expectant mothers are treated to much-needed pampering year-round.
Keywords: pregnant clients
January 1, 2003
Readers respond with ideas ranging from client information binders to keeping locked cabinets.
Keywords: client records Reader to Reader
November 1, 2002
This holiday season, transform your menu into a winter wonderland of services that tantalize clients’ senses, smooth away their stresses, and moisturize their dry hands and feet.
Keywords: holidays pedicures seasonal promotions seasonal services winter pedicures
October 1, 2002
Sticks and stones may break your bones, but words can put your salon out of business. Maybe you can’t put an end to salon gossip, but you can take steps to keep talk positive and defuse negative situations before they get worse.
September 1, 2002
How long has it been since you’ve had a vacation?
If you can’t quite remember, it’s time to loosen the reins and put a plan in place that allows you to feel confident your business can survive without you – for a little while anyway.
August 1, 2002
How do you handle kids in the salon and other touchy subjects.
Keywords: children in the salon handwashing professional liability sticky salon situations
August 1, 2002
Of all the essential items sitting on top of your nail table, perhaps the most vital is that little container of mints.
Keywords: sticky salon situations
August 1, 2002
"The Retail Help Kit" produced by The Spa Association includes this valuable resource for identifying and satisfying your most challenging retail clients.
Keywords: building your clientele customer service keeping your business competitive retailing
July 1, 2002
NAILS Magazine readers share their secrets to success.
Keywords: career coaching Reader to Reader
June 2, 2002
Maxine is a full-service salon contained in a modern, three-story, light gray building.
Keywords: Chicago hot oil manicures Illinois On The Road salon profiles
June 1, 2002
As an instructor at the Ottawa Academy & West End Academy in Gloucester, Ontario, Tanis Darling has started the Nail Tech Alliance of Canada. One of its goals is to implement a standardized nail curriculum throughout the country.
Keywords: Business canada Canadian nail industry certification student tests