Business > Customer Service

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On the Couch Answers Your Business Questions

November 1, 2001  | Article

How should a nail tech deal with a client whose family life is disturbing?

Keywords: booth rental   communicating with customers  

Tech Takes to the Road

November 1, 2001  | Article

Mobile nail tech says, ”I still work part-time in a salon so I can keep in touch with that environment, but I don’t like to sit around, so I simply meet my clients there."

Keywords: mobile salons  

How to Handle Customer Complaints

November 1, 2001  | Article

We hope these tips on soothing angry clients may help.

Keywords: client complaints   communicating with customers   customer service  

As I See It: Business Is Good

November 1, 2001  | Article

By the time you read this, six weeks will have passed since September 11, 2001. Collectively, we will likely be past the initial stages of grief and shock, having moved on to the well-understood stage of grief known as acceptance.

Keywords: As I See It  

Salons Serve Up More Than Beauty Services

September 1, 2001  | Article

Many salons have implemented beverage service into their offerings, creating a new retail profit center.

Keywords: beverages in the salon   Shari Finger  

Keeping Clients Committed With Loyalty Programs

July 1, 2001  | Article

If it costs five times more to attract a new client than to keep an old one, doesn’t it make sense to spend something on a customer loyalty program? Learn to say thank you to clients in a way that keeps them coming back.

Keywords: client loyalty programs   client retention   client satisfaction   loyalty programs   referrals  

Make It an Experience

June 1, 2001  | Article

Many salons cannot afford to go the full day spa route, but they can achieve a spa-like atmosphere by providing little touches to each area.

Keywords: Cuccio Naturale   salon decor/design   Tony Cuccio  

Just My Opinion: What Makes a Salon a Spa

May 1, 2001  | Article

A day spa is where women can go to get away from the stress of everyday life to relax and pamper their minds and their bodies. And the nail business is changing for the better. There are more services being offered in hand and foot care.

Keywords: Cuccio Naturale   Just My Opinion   spa services   Tony Cuccio  

Reader to Reader: How Do You Retain Clients When You’re on an Extended Leave?

May 1, 2001  | Article

If you have a great retention rate to begin with, you will have a higher retention rate when you return.

Keywords: maternity leave   Reader to Reader   working while pregnant  

Tap the Teen Market

May 1, 2001  | Article

Teen People says that teens are spending a fair amount of their allowances in salons.

Keywords: industry research   teens   youth marketing   youth services  

You’ve Got Mail

May 1, 2001  | Article

Looking to fill those open spots in your appointment book quickly and easily? Invite your clients to sign up for a “Daily Specials” e-mail.

Keywords: email marketing  

Create Teen “Know-It-Alls”

May 1, 2001  | Article

Teen People’s recent survey of 9,000 self-appointed “leaders of pop culture” ages 13-21 found that more than 25% of the teens visit a salon for nail care.

Keywords: niche marketing   youth marketing   youth services  

Targeting Seniors

March 1, 2001  | Article

Baby boomers turning 50 and older Americans are redefining aging. Appeal to them as clients by target marketing, customizing services, and understanding their concerns.

Keywords: arthritic clients   circulation disorders   elderly clients   hammertoes   niche marketing  

Reader to Reader

March 1, 2001  | Article

Readers respond: Do you allow nail techs to smoke inside or in front of the salon?

Keywords: Reader to Reader   salon sanitation  

Guarantees Give Clients a Break

March 1, 2001  | Article

We surveyed a handful of techs to determine if there is an industry norm for guarantee on artificial nails.

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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