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Day Spa Or Discount Salon? There's Lots Of Room In Between

May 1, 1996  | Article

Keywords: As I See It   discount salons   keeping your business competitive  

The New Nail Technician's Survival Guide

April 1, 1996  | Article

Is there life after graduation from cosmetology school? You bet there is! While developing good work habits and building a clientele don’t happen overnight, working on them early in your career will help you stay one vine swing ahead of the rest.

Keywords: newbie  

Sharing Is Succeeding

April 1, 1996  | Article

Networking with other salons at a tradeshow, or even at an informal breakfast meeting can make many good ideas go a long way.

 

Keywords: Debbie Doerrlamm   finding/retaining staff   keeping your business competitive   marketing/promotions   Paula Gilmore  

Never Say Never, Except Sometimes

March 1, 1996  | Article

Knowing what not to do can be just as important as knowing what to do when trying to create a salon environment that keeps customers coming back.

Do Nails and Tanning Go Hand in Hand?

March 1, 1996  | Article

The editors of NAILS and Tanning Trends discuss industry issues. 

Keywords: tanning  

Tip of the Month: Booking Efficiency

February 1, 1996  | Article

Keeps a chart by the appointment book that lists the amount of time each nail technician requires to perform a particular service.

Are Your Ears Burning? I’ve Been Talking About You

January 1, 1996  | Article

I’ve been talking to several editors at the big consumer beauty magazines. They all seem to ask the same questions, like "What should someone look for in a good nail salon?"

Keywords: As I See It   consumer concerns   consumer press  

True Confessions: Client Tell Us What Bugs Them About YOU

December 1, 1995  | Article

You probably have pet peeves about your clients, but have you ever wondered what they say about you? We spoke to some nail care clients about their technicians and got some surprising answers.

Keywords: client issues   client relationships  

Self-Confidence Can Be Beautiful, Study Reveals

November 1, 1995  | Article

How do women really feel about their own beauty quotient? A fascinating study commissioned by New Woman magazine uncovered some compelling answers.

Keywords: client relationships   industry research  

Editor's Note: First, Do Great Nails

November 1, 1995  | Article

What is the most important requirement in being successful in the nail industry?

Keywords: keeping your business competitive   professional image  

Maternity Leaves?

October 1, 1995  | Article

Does being pregnant mean a woman has to stop getting her nails done? Not if you take care to make sure salon is clean and well-ventilated, and clients’ exposure to chemical is at a minimum.

Keywords: Christina Jahn   pregnant clients   Star Nail Products   working while pregnant  

Salon Owner’s Open-Door Policy Makes All Feel Welcome

September 1, 1995  | Article

Nail tech handles drag queen with aplomb

Making Magic With Makeover Parties

August 1, 1995  | Article

Three salon owners ventured into the world of children’s parties. They came out with renewed enthusiasm and roomful of potential clients.

Keywords: kids manicures   nail makeovers   salon parties   youth marketing   youth services  

A Client on the Books Is Worth Two in the Wings

August 1, 1995  | Article

This salon owner was so intend on bringing in NEW clients that she didn't realizing she was losing customers like me because we felt ignored.

Keywords: As I See It   building your clientele   client retention   marketing/promotions  

Strengthen Your Business With Good Problem-Solving Skills

July 1, 1995  | Article

One of the most important responsibilities of the salon owner or manager is to field complaints from unhappy customers. The tricky job is to handle an unsatisfied customer and the techni­cian who provided the service without losing either.

Keywords: communicating with customers   customer service  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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