June 5, 2014
This month we asked nail techs: Do you think French-style nails are outdated for bridal, and if so, what’s a nice alternative?
Keywords: bridal nail art bridal styles crowdsourcing French manicures French twists
June 11, 2012
When a bride-to-be chooses you to create her wedding day nail look, it’s important to make the nails complement the overall look and theme of the wedding and reception. What do her invitations look like? What about bridesmaid dresses and accessories? Four nail techs pitch nail ideas to brides based on their wedding schemes.
Keywords: animal print nail art bridal nail art
October 18, 2011
When there’s a wedding on the NAILS staff, you can bet that the bridal nails get a huge amount of attention. My nails were custom designed by Minx in Southern California and applied by Tashina “Poochie” Green of Poochiez Pawz Nail Studio in Atlanta.
Keywords: bridal nail art full-coverage nail coatings Minx On The Road
June 1, 2010
Nail salons and spas see plenty of brides and bridal parties. Bridal items ranging from how-to books to rhinestone-embellished clothing are great gift ideas.
Keywords: bridal nail art retail boutique items retailing
May 1, 2010
About two weeks before her wedding, Anne Silvey, now Mrs. Anne Franscioni, was putting the finishing touches on the plans for her big day. She’d had the color palette picked out long ago — navy, cream, and wine — and her six bridesmaids were prepared with their navy dresses. Wanting everything to be perfect to the last detail, she of course wanted a perfectly matched look for the group’s fingernails and toenails.
Keywords: bridal nail art business building clients marketing/promotions nails-only salons
September 1, 2006
According to TheWeddingReport.com, the average American wedding costs between $22,000 and $26,000. Is your salon getting its piece of the wedding cake, er, pie? It takes targeted advertising, smart scheduling and retailing, superior service, and a referral program, and you’ll be on your way to salon-wedded bliss.
Keywords: bridal nail art marketing/promotions niche marketing salon parties
June 1, 2004
Every spring and summer a tide of overwrought brides makes a mad dash to salons and spas looking for some much-needed relaxation, pampering, and primping. Some savvy salons have already made a healthy business of catering to their needs and princess fantasies. Here we show you what they are doing and how you can make your salon a destination spot for the marrying kind.
Keywords: bridal nail art customer service salon parties seasonal services youth marketing