Business - Topic : business building

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The Art of Asking: The Nail Tech’s Guide to Getting What You Want

March 23, 2018  | Article

From minor inconveniences to major requests, learn to ask in a way that yields results.

Keywords: business building   difficult clients   mentoring   nail tech issues   online networking  

Bring the Little Ones to Lacquered Nail Lounge

February 27, 2018  | Article

Owner Jen Carr offers families a place to spend time together with two new salon add-ons:
a supervised play area for children and a section just for men. 

Keywords: business building   charity   children in the salon   male clients   men's services  

Social Media Nail Photography Tips

February 14, 2018  | Video

Session manicurist and creator of The Nailscape Ashley Gregory shares her secrets to social media and nail industry success.

Keywords: Ashley Gregory   business building   photographing nails   social media   The Nailscape  

Young Nails Biz Talk: Failing and Building Nail Confidence

February 13, 2018  | Video

Young Nails' Habib Salo and Tracey Reierson discuss how to build your confidence and deal with making mistakes as a new nail tech.

Keywords: business building   nail students   student issues   Young Nails  

Young Nails Biz Talk: Building a Clientele

February 6, 2018  | Video

Young Nails' Habib Salo and Tracey Reierson discuss how to build a clientele, whether you're starting from scratch or trying to step up your current business.

Keywords: building your clientele   business building   Young Nails  

Be Bold With Your Guarantee

June 27, 2017  | Article

Salon consultant Tammy Dennis recommends that owners offer an unconditional guarantee for their services to get customers through the door.

Keywords: business building   business management   customer service   salon services  

Customization Is King, Says Industry Analyst

June 27, 2017  | News

Customized services can attract clientele looking for a personalized experience from their salon.

Keywords: add-on services   building your clientele   business building   customer service   salon services  

4 Ways to Build Your Email List

February 23, 2017  | Article

John Rigo, a content marketer with small business technology platform Booker, offers these four tips for building your client email list.

Keywords: business building   email marketing  

5 Ways to Turn Your Salon into a Competitive Brand

January 9, 2017  | Article

The best salons today are outperforming their competitors by standing out — and they do this through strategic branding and design.

Keywords: branding   business building   how-to guides   marketing/promotions  

Take the Business Card Challenge

December 2, 2016  | Article

Ivan Zoot encourages salons to go old-school in their marketing, and discusses his “500 Business Card Challenge.”

Keywords: business building   business cards   promoting your services  

Doing Good While Boosting Your Business

November 2, 2016  | Article

Spa parties can be a great revenue booster, but partnering with a local charity can bring in new clients and set your business apart from the pack.  

Keywords: business building   charity   marketing/promotions   nail techs doing good  

How to Increase Your Nail Service Prices

October 20, 2016  | Video

Holly Schippers AKA FingerNailFixer was the keynote speaker at the 2016 NW Nail Tech Retreat. Watch her speech as she explains there is no excuse sufficient enough to devalue your time and offers a reasonable explanation to raise your service prices.

Keywords: business building   FingerNailFixer   Holly Schippers   service pricing  

On My Mind: How to Stay Enthusiastic About Your Work

October 11, 2016  | Article

Feeling jaded, much? We all get it from time to time but here's why (and how) it must be banished.

Keywords: business building   holiday promotions   On My Mind  

On My Mind: Entrepreneurs Among Us

August 12, 2016  | Article

Companies large and small are started each year by nail techs - and you could be the next.

Keywords: business building   Habib Salo   Lauren Wireman   On My Mind   Young Nails  

Build Your Business With ProFiles Backstage

July 18, 2016  | Article

There’s good news for all you knowledge-hungry nail techs: Veteran salon owners Traci Dungan and Ami McClure are ready and willing to share all they’ve learned during their 20+ years in the nail industry.

Keywords: business building   business tools  


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