Business - Topic : business building

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10 Ways to Beef up Business in the Show Months

January 1, 2006  | Article

How about starting a membership program for loyal clients? 

Keywords: business building   customer service  

Business Card Dos & Don'ts

July 1, 2005  | Article

Before you order a batch of cards, read these tips. It might mean the difference between a nice card and great looking one that makes a bold statement.

Keywords: business building   business cards  

The Art of Self-Promotion

November 1, 2004  | Article

With the holiday season upon us, it may be hard to remember a time when your client roster didn’t look like Santa’s “Nice” list. But every so often business gets slow even for the best of you. Here nail techs and salon owners tell us how they hustle to rustle up new business.

Keywords: business building   promoting your services   winter promotions  

9 Salon Investments That Really Pay Off

August 1, 2003  | Article

Sometimes you have to spend money to make money. Salon owners share their salon-tested investment ideas — both big and small — that not only pay for themselves, but boost profits over time.

Keywords: business building   mentoring   tanning   web marketing  

Grab a Partner and Cross-Market Your Services

July 1, 2003  | Article

Look no further for low-cost, high-return, business-building ideas. Look beyond the obvious and cross-market with unlikely allies to double your exposure with minimal expense.

Keywords: bartering   business building   customer service   keeping your business competitive  

Get the Word Out

March 1, 2003  | Article

These days, quality work isn’t always enough to get clients into your salon. Advertising your wares can help attract new business and keep your existing customer base aware of new offerings on your service menu.

Keywords: advertising/promotions   building your clientele   business building  

SWOT: Analyze Your Business

August 1, 2002  | Article

SWOT means you should ask yourself: What are your Strengths, Weaknesses, Oppportunities, and Threats?

Keywords: As I See It   business building   keeping your business competitive  

9 Things They Don’t Tell You About Opening a Salon

January 1, 2002  | Article

A new salon owner shares her hard-earned wisdom to help make the process of striking out on your own a little easier.

Keywords: business building   business plans   networking   opening a new salon   work life balance  

The Doctor is “IN” - Establishing a Salon-Doctor Relationship

April 1, 2000  | Article

Finding a good doctor is like finding a good nail technician – people want a personal referral from someone they trust. If you’re still looking for Dr. Right, here are some suggestions from physicians and nail techs who’ve made referral relationships work.

Keywords: building your clientele   business building   working with doctors  

Kids These Days ...

August 1, 1998  | Article

Do today's nail techs know what it takes to build a full book? If not, as a veteran you should lend a hand.

Keywords: building your clientele   business building  

Chicago’s Finest - A Look at Salon Millennium

April 1, 1998  | Article

Hidden in a thick of grand old oaks and elms along a 15-mile stretch of Lake Michi­gan is one of the nation's best-kept secrets. Privacy and anonymity are sacrosanct in this close-knit community where the living legacies of some of the most prosperous entrepreneurs of the Indus­trial Revolution reside.

Keywords: business building   client retention   customer service   Illinois  

201 Ways to Build Your Business

February 1, 1997  | Article

We polled marketing experts, nail technicians, and salon owners for their best suggestions on how to find new customers…and keep the ones you have.

Keywords: building your clientele   business building   customer service   organization   techniques  

Behind the Scenes with Stephanie Bricker, The Neatest Tech Around

July 1, 1995  | Article

A tidy workstation is this top tech's secret to success.

Keywords: Behind the Scenes   business building   California   doing nails for photo shoots   Paula Gilmore  

The Neatest Tech Around

July 1, 1995  | Article

"Manicure table manners" are rewarded

Keywords: business building   California   competitions   doing nails for photo shoots   manicure tables  

One on One Interview: A Nail Student and a Veteran Nail Tech

April 1, 1995  | Article

A nail student asks a veteran nail technician for some advice on starting out.

Keywords: business building   newbie  

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