April 1, 2006
| Article
From revisting your goals to hiring a coach, here are 10 powerful and practical steps you can take — beginning today — to propel yourself into action and success.
Keywords: business business tools customer service networking professional consultants
March 1, 2006
| Article
As a salon owner or manager you may struggle with one question daily: Where does all the money go? You generate plenty of income in services and retail sales, yet there is little left to show for it at the end of the month. To regain control of your profitability, learn about the six profit points that make or break a salon.
Keywords: business marketing/promotions service pricing
February 1, 2005
| Article
Whether it’s revamping your current location or conquering uncharted territory in a new salon, how well you prepare for the renovation could be the difference between high hopes or high stress. While the most exciting part may be seeing it all come together, the most important part is done before you ever lift a finger.
Keywords: business keeping your business competitive salon decor/design
February 1, 2005
| Article
Grab passers-by's attention with good graphics, a simple message, and a clear message.
Keywords: advertising/promotions business signage
July 1, 2004
| Article
There’s a perception among certain salon and spa owners that nail services are low-end, unprofitable, “unspa-like,” and just plain smelly. The reality is, if you are ignoring nail services in your establishment you are paying for it in your bottom line.
Keywords: business
November 1, 2003
| Article
Market your services to students and turn them into loyal clients. Read on for tips from salons who've successfully brought students in--and kept them coming back. From advertising in the school paper to participating in sorority events, there's more than one way to go about it.
Keywords: advertising/promotions business keeping your business competitive marketing/promotions niche marketing
November 1, 2003
| Article
How a salon chooses to pay its staff can make all the difference in employee retention, quality of service, profitability, and your ability to compete. After payroll, salon owners are often left only with their own tip money and revenue from services they've performed. Should you abandon the traditional commission structure for a pay system that rewards behaviors that are key to the salon's overall success?
Keywords: business keeping your business competitive money service pricing staff management
November 1, 2003
| Article
Frustrations with nail product distribution have led to manufacturers to refocus on the "little guy."
Keywords: As I See It business retailing
February 1, 2003
| Article
Brooks & Butterfield Ltd. in Northampton, Mass., is the creative brainchild of two women who wanted to create the most specialized spa in its market. With their backgrounds in the beauty industry, it was inevitable that this year-old spa would become an instant success.
Keywords: business day spa marketing/promotions opening a new salon salon profiles
June 1, 1997
| Article
If the IRS asked to examine your salon's Federal Tax returns, would you survive the audit? Read on for an account of a salon owner who thought she was doing everything "by the book."
Keywords: booth rental business finance independent contractors opening a new salon
April 1, 1995
| Article
Incorporating your salon can protect your personal assets and establish it as a professionals run business.
Keywords: business incorporating partnerships sole proprietorship
June 1, 1993
| Article
Top salons use promotional gimmicks, discounts and targeted advertising to get clients to try their pedicures.
Keywords: advertising/promotions business coupons direct mail marketing/promotions
