Business - Topic : Elaine Watson

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How to Launch Your Product

August 8, 2016  | Article

If you’re a nail technician there’s no shortage of goals that can be accomplished in this industry. Some technicians dream of winning competitions or taking on celebrity clients. But for others, the dream is to launch a successful product. Take it from those who have done this before, a great idea doesn’t necessarily translate into a smooth debut. Learn from these professional case studies what it takes to sell your invention to your peers with maximum impact. 

Keywords: Elaine Watson   Etsy   Lauren Wireman   nail decals   nail polish  

Behind the Scenes: Everyday Nail Tech Reaches for the Stars

November 1, 2004  | Article

It didn’t take Elaine Watson long before she began setting her sights past the nail table.

Keywords: Behind the Scenes   Elaine Watson   gels   Star Nail Products  

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Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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