Business - Topic : men's services

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How to Get the Guy(s) in 10 Ways

April 1, 2007  | Article

You’re finally ready to hit the male-client-recruiting scene, but which guy is right for you and your salon? Here are four common male clients…and tips on how to get them for good.

Keywords: male clients   men's services   niche marketing  

7 Not-so-Sticky Salon Situations [Real Life Solutions to Issues with Men]

April 1, 2007  | Article

Bringing more men into the client-mix may mean facing some unique situations. How we handle sticky or potentially uncomfortable situations can mean the difference between keeping and losing clients. We went to Tammi Regan, Daphney Schaffer, Kelly Williamson, and Nyree Matthews for some practical, expert advice about some awkward situations that happen all too frequently.

Keywords: male clients   men's services  

Men, Take a Seat

October 1, 2004  | Article

As men make their way into salons and spas across the country, some are getting them with services, decor, and perks designed just for them. By streamlining services and doling perks like draft beer, shoe shines, pool tables, and piped-in sports programming, salons and spa are redefining the meaning of “pampering”.

Keywords: male clients   men's salons   men's services  

Backscratcher’s Male Manicure

May 1, 2004  | Article

Men deserve great-looking, strong nails just as much as your female clients.

Keywords: Backscratchers   male clients   men's services  

A League of Your Own

February 1, 2003  | Article

Caught between high-volume discount salons and high-end mega-spas? Rather than try to win by their rules, write your own rules geared to a more narrow and tailored clientele and create your own niche.

Keywords: boutique nail salon   elderly clients   men's services   natural nail care   opening a new salon  

A Good Man Isn’t Hard to Find

February 1, 2002  | Article

Men-as prospective clients-require different approaches and attitudes to entice them into the salon. Before you decide to market to the opposite sex, you need to make sure you salon and your service menu are ready for them.

Keywords: Cuccio Naturale   George Schaeffer   male clients   men's services   niche marketing  

Man, Oh Man

January 1, 2000  | Article

He’s split the atom, walked on the moon, and flown faster than the speed of sound. So, what’s he gonna do now? Get a pedicure, of course.

Keywords: male clients   manicures   men's services   pedicures  

Agosta Salon: Nails for the Civilized Man

August 1, 1998  | Article

Even for the salon-squeamish male, Agosta Hair Color and Grooming for the Civilized Man is an appealing, non-threaten­ing haven offering nail, skin, and hair products and services in a masculine setting.

Keywords: men's services   salon profiles  

Wanted Not Just a Few Good Men

April 1, 1997  | Article

Luring men into your salon is challenging, but it’s easier than getting them to stop and ask for directions. Help them find your salon easily with the right services and go easy on the frills.

Keywords: men's salons   men's services   niche marketing   pedicures  

The Men’s Room Proves a Popular Hangout

October 1, 1995  | Article

You’ll get no namby-pamby, perfume-scented, touchy-feely beauty care at The Men’s Room, a new Las Vegas-based salon where “Men can be men.”

Keywords: Las Vegas salons   men's salons   men's services   Nevada   salon profiles  

When All You Want Is a Few Good Men

February 1, 1995  | Article

Keywords: men's services   niche marketing  

The Man-Tailored SALON

September 1, 1992  | Article

With a little enterprise, you can get the most from today’s ignored men’s market and muscle in on Herculean profits.

Keywords: men's salons   men's services   niche marketing  

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