Demos & How-To's

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Light Elegance Cinderella's Slipper Design

April 19, 2013  | Demo

Light Elegance Gels offer excellent color coverage and hold that come in a wide variety of colors.

Keywords: gels   Light Elegance  

Designer Stilettos

April 2, 2013  | Demo

Founder of Designer Nail Products (DNP), Pam Sawyer-Thompson, shows how to make a glitter and confetti frosted stiletto design

Keywords: acrylics   designer nail products   nail art  

A Pirate’s Heart

April 2, 2013  | Demo

By applying watercolor paint on top of a gel enhancement, Kari McQuitty creates a layered effect, making her designs really stand out.

Keywords: colored gels   gels   nail art  

Gel II Reaction Color-Changing Gels

April 2, 2013  | Demo

La Palm Products’ Gel II has a new color-changing gel collection, Reaction.

Keywords: gels   Hannah Lee   La Palm Products  

Behind the Scenes: Pretty Pinwheel Nails From April 2013 Cover

April 2, 2013  | Demo

Light Elegance educator Darcy Olin shows you how to get this month's cover look.

Keywords: Behind the Scenes   colored gels   cover techs   edge nails   Light Elegance  

Minx Underwear Application with Gel-Polish

April 1, 2013  | Demo

From the makers of Minx (solid nail coatings) comes Minx Underwear, a flirtatious way to use Minx in easy nail art creations.

Keywords: decals   embellishments   gels   Minx  

Diamond Manicure

March 28, 2013  | Demo

Natura Bissé products help create the high-end vibe of this luxury manicure at Spa Palazzo.

Keywords: deluxe manicures   diamond dust   lavender services   Signature Services  

Chocolate Decadence Manicure

March 27, 2013  | Demo

Keyano Aromatics products are used in this delicious manicure by Leo's On Chocolate Salon and Spa.

Keywords: chocolate   chocolate-flavored services   dessert theme services   Keyano Aromatics   manicure products  

Shellac Dragon Scales

March 16, 2013  | Step By Step Demo

Lizzie Ellis uses a stylus to scrape scales into Shellac.

Keywords: animal print nail art   CND   shellac  

The Huntress

March 16, 2013  | Step By Step Demo

Amanda Stephenson-Bush creates a camo-design that's perfect for your clients that like to hunt but want to keep up a feminine look.

Keywords: colored acrylics   handpainted nail art  

White Glitter Flower

March 15, 2013  | Step By Step Demo

Kenneth Vu uses acrylic and glitter to create this floral design.

Keywords: bridal nail art   floral nail art  

Love Triangles

March 15, 2013  | Step By Step Demo

Tanaira Carrington uses gels and pigments to create this geometric design.

Keywords: colored gels   handpainted nail art  

Simple Spring Ombré

March 14, 2013  | Step By Step Demo

Shawntay Johnson uses a sponge to fade the colors in this nail art design, then applies glitter top coat.

Keywords: glitter   ombre nail art  

Happy Hibiscus

March 14, 2013  | Step By Step Demo

This floral French by Jeanna Burtner is perfect for clients that want a flash of color.

Keywords: floral nail art   French nail art   summer nail art   tropical nail art  

St. Patrick's Rainbow

March 1, 2013  | Step By Step Demo

This rainbow-hued French by Jade Sewell will sure catch the eye of passers-by on March 17.

Keywords: French nail art   St. Patrick's Day nail art  

Encyclopedia

Founded by Essie Weingarten (photo, right) in 1981, the global brand is the ultimate color authority and the go-to nail brand. After noticing a...
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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