So who are the brave nail technicians who handle the grooming needs of our industry’s greats? Here’s who does what to whom.
When it comes to deciding who sells what, manufacturers base their choice on how well the distributor services the nail technician. Their verdict? Most are doing a good job, but there’s always room for improvement.
The proliferation of copycat products and some outright counterfeits have made manufacturers defensive and technicians confused.
Founding NAILS publishers Peter Grimes and John Cipriano had an idea for a magazine. As they outlined their purpose in their first publishers' note, they said they wanted to “strengthen those involved with the nail industry by providing decision-making information on current industry issues, economic trends, management styles, sales and marketing techniques, and coverage of any and all events important to the further development of the nails industry”
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