Topic : advertising/promotions

16 - 30 of 37
Previous Next

Social Networking for Nail Techs

September 1, 2009  | Article

Like many salons, East Village Spa in Des Moines, Iowa, was fully booked for Valentine’s Day, then right before the appointment cancellation charge cut-off of 48 hours, clients “suddenly” realized they wouldn’t be able to come in. Rather than lose money on empty appointments, the salon posted the new openings on Twitter. “They were immediately snatched up by people who’d waited too long to make Valentine’s Day plans. Twitter helped us stay 100% booked,” says owner Cassie Sampson.

Keywords: advertising/promotions   business   business tools   Facebook marketing   marketing/promotions  

Write This Down: Pens!

May 1, 2009  | Article

"I live 30 miles from anything and my book stays full." Her secret: Pens!

Keywords: advertising/promotions   marketing/promotions  

The Nitty Gritty Guide to Marketing Your Salon

March 1, 2009  | Article

Get the lowdown on: the dos and don'ts of website design, salon-finder sites, the Yellow Pages (printed and online), designing a great business card, placing a newspaper ad, and more.

Keywords: advertising/promotions   business tools   keeping your business competitive   marketing/promotions   Mother's Day  

She's Got the Nicest Nails in NASCAR

January 1, 2009  | Article

Julie Catalano gets her salon's logo placed on the No. 99 Office Depot Ford driven by NASCAR star Carl Edwards.

Keywords: advertising/promotions   marketing/promotions  

Get Them to Post Positive Reviews

January 1, 2009  | Article

Posted positive reviews are great advertising.

Keywords: advertising/promotions   business building   web marketing  

Tech Has a Gift for Graphic Design

October 1, 2008  | Article

When Colleen VanDurme designed business cards for her own nail business, another venture designing salon marketing materials for others took off.

Keywords: advertising/promotions   business cards   business tools   marketing/promotions  

Press Release Yields Big Bookings

September 1, 2008  | Article

To announce her new neighborhood salon, owner found that a newspaper article that included pictures of her "older" staff was the best advertising!

Keywords: advertising/promotions   marketing/promotions   opening a new salon  

Consumers Get an Introduction to Essie

July 1, 2008  | Article

Who knew that Essie herself creates all the names, as well as the colors?

Keywords: advertising/promotions   Essie   Essie Weingarten   polish  

Group Mailings Make Sense

June 1, 2008  | Article

Gathering  with like-minded or neighboring businesses to mail your fliers together is just one of the ideas from "101 Media & Marketing Tips For Salon Owners, Stylists and Managers."

Keywords: advertising/promotions   business building   keeping your business competitive   marketing/promotions  

Coupons That Make the Cut

May 1, 2008  | Article

Direct mail company Money Mailer offers tips that make sure your coupon gets noticed.

Keywords: advertising/promotions   coupons   promoting your services  

Promotions With Pop

April 1, 2008  | Article

NAILS readers share the salon promotions that got new and existing clients clamoring for their services.

Keywords: advertising/promotions   business building   gift certificates   marketing/promotions  

They Do Menus Right

July 1, 2006  | Article

NAILS salutes the winners of our Salon Menus With Style contest who drew the attention of our judges with their engaging graphics, creative copy, and innovative design.

Keywords: advertising/promotions   salon menus   service menus  

More Than Just Window Dressing

January 1, 2006  | Article

Enhancing your windows does not have to be an expensive or time-consuming ordeal. With a little imagination, you can really make your front window stand out. Use this monthly planner with plenty of practical tips to get you going.

Keywords: advertising/promotions   holiday decorating   holidays   salon decor/design  

Salon-Finder Websites: Do Online Directories Attract New Clients?

November 1, 2005  | Article

Should you list your salon on the Internet? With free listings you have nothing to lose, but the jury’s still out on the benefit of paying for online advertising.

Keywords: advertising/promotions   building your clientele   web marketing  

12 Things to Know About Exterior Salon Signage

February 1, 2005  | Article

Grab passers-by's attention with good graphics, a simple message, and a clear message.

Keywords: advertising/promotions   business   signage  

Featured Products & Promotions   |   Advertisement

Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

Industry Statistics for

View All

VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

Subscribe to NAILS & SAVE!

Get a free preview issue and a Free Gift
Subscribe Today!

Please sign in or register to .    Close
Loading...
 
Subscribe Today
Subscribe Today