March 1, 2006
How does a new graduate go about building her clientele? Veteran salon owner Shari Finger has 10 tips to get started.
July 1, 2005
Before you order a batch of cards, read these tips. It might mean the difference between a nice card and great looking one that makes a bold statement.
August 1, 2003
Sometimes you have to spend money to make money. Salon owners share their salon-tested investment ideas — both big and small — that not only pay for themselves, but boost profits over time.
July 1, 2003
Look no further for low-cost, high-return, business-building ideas. Look beyond the obvious and cross-market with unlikely allies to double your exposure with minimal expense.
August 1, 2002
SWOT means you should ask yourself: What are your Strengths, Weaknesses, Oppportunities, and Threats?
January 1, 2002
A new salon owner shares her hard-earned wisdom to help make the process of striking out on your own a little easier.
April 1, 2000
Finding a good doctor is like finding a good nail technician – people want a personal referral from someone they trust. If you’re still looking for Dr. Right, here are some suggestions from physicians and nail techs who’ve made referral relationships work.
August 1, 1998
Do today's nail techs know what it takes to build a full book? If not, as a veteran you should lend a hand.
April 1, 1998
Hidden in a thick of grand old oaks and elms along a 15-mile stretch of Lake Michigan is one of the nation's best-kept secrets. Privacy and anonymity are sacrosanct in this close-knit community where the living legacies of some of the most prosperous entrepreneurs of the Industrial Revolution reside.
June 1, 1997
OK, you’ve got your nail art techniques down and you have an array of design ideas stored up in memory, but how do you put the word out about your talent and sell the service to clients?
February 1, 1997
We polled marketing experts, nail technicians, and salon owners for their best suggestions on how to find new customers…and keep the ones you have.
December 1, 1996
July 1, 1995
A tidy workstation is this top tech's secret to success.
"Manicure table manners" are rewarded
April 1, 1995
A nail student asks a veteran nail technician for some advice on starting out.
Music Festival Nail Art45 photos
Cinderella-Inspired Nail Art21 photos
One of the many bad side effects of diabetes is that sufferers develop skin ulcers.
Should I have a TV in my salon?
Is perfectionism on the job a blessing or a curse?
What’s the best way to recruit techs for a new salon?
What low-cost extras do you provide that clients perceive as having a high value?
Do I need a special permit to do medical pedicures?
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