Topic : Business

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Retailing Begins With an Appeal to the Senses

January 11, 2010  | Blog Post

A great retail space is designed around the senses, says salon consultant Bryan Durocher. Ramp up your retailing effort for 2010 with an appeal to clients’ sense of touch, sound, smell, and sight. “If you implement

Keywords: Business  

Free Webinar from Milady

January 4, 2010  | Blog Post

Cosmetology training company Milady is offering a free 90-minute webinar called “Plan for Profits! Fill Your Pockets!” a week from today at 12 noon (EST). “Have you ever wondered what you could do to keep your

Keywords: Business  

Firefly Books Pro Nail Care: Salon Secrets of the Professionals

December 29, 2009  | Product

New from Firefly Books comes Pro Nail Care: Salon Secrets of the Professionals.

Keywords: books   Business   educational materials  

Involve Clients in Your Efforts to Go Green

December 28, 2009  | Blog Post

The best way to gets clients to notice your salon’s commitment to the environment is to get them involved, says Tamara Jercha, president of the National Association of Eco-Friendly Salons & Spas. Jercha suggests sponsoring an

Keywords: Business  

Cruise the Mediterranean and Learn

December 17, 2009  | Blog Post

Set sail with educators Vicki Peters, Elaine Watson, and Iryna Giblett aboard a commercial cruise ship for a chance-of-a-lifetime learning experience. Nail Cruise will leave Venice, Italy, May 2 and sail the beautiful Greek Isles on

Keywords: Business  

Dr. Fish Bites Back

December 14, 2009  | Blog Post

In journalism school, one of the oft-repeated maxims we learned about “what is news?” went as follows: “If the story is ‘dog bites man,’ it’s not news. If the story is ‘man bites dog,’ it is.”

Keywords: Arizona   Business   clients   health   legislation  

High Schoolers Spend a Day at the Salon

December 11, 2009  | Blog Post

Salon owner Maisie Dunbar is a well-known figure at Baltimore’s Patterson High School. She volunteers her time for the school’s nail program and she is a speaker for their entrepreneur program as well. Thursday, it was

Keywords: Business  

Pass the Santa this Holiday Season

December 4, 2009  | Blog Post

Salon consultant (and NAILS blogger) Bryan Durocher has suggested a fun way to turn clients’ enthusiasm and loyalty into retail sales. He suggests holding a “Pass the Santa” contest with your staff. Each time a staff

Keywords: Business  

Great Traits for Salon Managers

November 18, 2009  | Blog Post

I was perusing SpaBusinessMD, a blog by medical spa consultant Francis X. Acunzo, and I came across an entry that lists the top 10 attributes of a successful medical spa manager. Not surprising, since medspas are

Keywords: Business  

Parties vs. Open Houses

November 17, 2009  | Blog Post

With the holiday season swiftly approaching, it’s great timing that I received an ecstatic e-mail from a salon owner who just threw her first successful holiday theme party: the “Bewitching Bash” in honor of Halloween. “In

Keywords: Business   clients   salon decor/design   salon services  

"I Would Have Done It Differently"

November 1, 2009  | Article

Current and former salon owners share their personal insights on the things they would go back and change, if only they could.

Keywords: Business   commissions   hiring nail technicians   manufacturers educators   opening a new salon  

Get Nominated for Best of Citysearch

October 27, 2009  | Blog Post

Online reviews are a huge factor in getting new clients to visit your salon. Indeed, for the past several years, I’ve been using online reviews as a deciding factor in most of my purchases — from

Keywords: Business  

BlogTalk Radio From Milady

October 22, 2009  | Blog Post

Have you heard about Milady’s Blog Talk Radio Show? The next topic that airs on Monday, October 26th is: “What Would You Rather Do: Work More or Make More?” Here’s the description from the website:  “If you are

Keywords: Business   Hannah Lee   salon services  

Two Industry Leaders: One Educational Event

October 14, 2009  | Blog Post

If you are having trouble staying afloat in today’s economy, learn from two pros who have “been there, conquered that.” With a combined 50+ years of real-world experience, La Shaun Brown-Glenn and Millie Haynam are joining

Keywords: Business   tradeshows  

Enter to Win a Free Seat to a Salon Business Seminar

October 5, 2009  | Blog Post

Strategies, a salon-spa training firm, is giving away free seats to its “Incubator”, a four-day seminar that covers topics like: projecting sales and expenses for growth, renewing faith in the potential of your business, how to

Keywords: Business  

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