February 1, 2006
While it’s always important to find new clients, don’t forget the ones you’ve lost along the way. If you can discover why they left, you can determine the best technique to woo them back.
September 1, 2005
Doing a stunning new set of nail enhancements on a first-time customer does not always guarantee a full book. Try these tips, from the fingertips up, to turn a new face into a committed standing client.
August 1, 2004
Do you ever look across the table and feel the urge to ask your clients, “Do you like me? Do you really, really like me?” Of course you do. And it’s only natural. We all need some positive feedback from time to time. So we conducted a little survey to find out what attracts clients to your salon and why they love you
July 1, 1999
Have you ever wondered as you review old appointment books or clean out your client card file, where some of these people disappeared to? Or, better yet, why they left?
March 1, 1999
A client talks about her own perspective getting her nails done and what she'd like to see different.
December 1, 1995
You probably have pet peeves about your clients, but have you ever wondered what they say about you? We spoke to some nail care clients about their technicians and got some surprising answers.
November 1, 1995
How do women really feel about their own beauty quotient? A fascinating study commissioned by New Woman magazine uncovered some compelling answers.
August 1, 1994
Clients who stay with you for years become not just a steady source of income and referrals, but they can also become good friends.
January 1, 1993
Protect yourself against a malpractice lawsuit by educating your clients about the risks, keeping accurate records, and using signed disclaimers.
The Latest and Greatest Gels: Soft/Soak-Off8 photos
The Latest and Greatest Gels: Hard/Traditional18 photos
Nails that are thin, white, and curved over the free edge; the condition is caused by improper diet, internal disease, medication, or nervous disorder...
Should the salon owner do nails herself?
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How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.
The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.
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