February 1, 2006
While it’s always important to find new clients, don’t forget the ones you’ve lost along the way. If you can discover why they left, you can determine the best technique to woo them back.
February 1, 2004
July 1, 2001
If it costs five times more to attract a new client than to keep an old one, doesn’t it make sense to spend something on a customer loyalty program? Learn to say thank you to clients in a way that keeps them coming back.
July 1, 1999
Have you ever wondered as you review old appointment books or clean out your client card file, where some of these people disappeared to? Or, better yet, why they left?
April 1, 1998
Hidden in a thick of grand old oaks and elms along a 15-mile stretch of Lake Michigan is one of the nation's best-kept secrets. Privacy and anonymity are sacrosanct in this close-knit community where the living legacies of some of the most prosperous entrepreneurs of the Industrial Revolution reside.
August 1, 1995
August 1, 1994
Clients who stay with you for years become not just a steady source of income and referrals, but they can also become good friends.
Celebrity Face Off Contest: Portrait of an Artist11 photos
Show [Us] Your...Creative Space8 photos
Hannah Lee has been an editor on NAILS Magazine since 1999, and executive editor since 2005. She oversees the entire editorial production of the magaz...
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How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.
The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.
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