Topic : clients

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More Self-Promotion: The Gift Bag Drop

February 7, 2011  | Blog Post

When we drive to work, do we pay attention to all of the neighboring businesses? Do we realize the buildings we pass are full of opportunities? Do we miss out on all of the potential clients

Keywords: clients   Jill Wilson  

Can’t Wait to Try It

February 4, 2011  | Blog Post

Jill’s “Business of the Week” strategy is a great idea! I am very excited to try this technique. I have spent the last couple of evenings figuring out which businesses to choose for the next few weeks

Keywords: clients   Sandy Combs  

Reach Out to Neighboring Businesses

January 31, 2011  | Blog Post

Last week we talked about the importance of self-promotion and the significance of getting out there to promote yourself. This leads me to my first suggestion: the “Business of the Week.”  This is a great way

Keywords: clients   Jill Wilson  

Self-Promotion Is a Must

January 24, 2011  | Blog Post

Who wants to fold towels for hours in the back room? Who wants to sit around and wait for a possible walk-in? Who wants to count down the minutes until it’s time to end our clientless

Keywords: clients   Jill Wilson  

Like You Know

January 21, 2011  | Blog Post

Two years ago I entered some cupcakes into our local county fair and I got Best in Show. Yes, I’m bragging a little. But also just some background so it makes sense to you that the

Keywords: clients   salon services  

Journal for Success

January 18, 2011  | Blog Post

Last week the weather changed all of my plans (and everyone else’s in the state of Georgia). We were hit with a snow and ice storm that had everyone homebound for at least three days. (Some people

Keywords: clients   marketing/promotions   networking  

This is a GOOD Omen, Right?

January 7, 2011  | Blog Post

So about that screaming ... I think I'm done now. I've been feeling that scream since mid-November and I really thought I'd be over it by New Year's Eve.As it turns out, this week has been

Keywords: Art of Nailz   clients  

Christmas Party

December 29, 2010  | Blog Post

We had a Christmas party at the salon as a customer appreciation event. My day got off to a late start. Due to inclement weather, there was a two-hour delay with the elementary school opening, so

Keywords: clients   marketing/promotions   retailing   salon services  

Goodbye 2010

December 29, 2010  | Blog Post

Whew! The last month has been busy for me! That sort of busy that leaves you sleep-deprived and hysterical and ready to snap, but not in debt at the end of the holidays. Well, that is,

Keywords: clients   money  

This Ain't No Yard Sale!

December 13, 2010  | Blog Post

I am exhausted. And famished. I haven't even had time to drink my pumpkin spice latte today. Don't worry, I still like it after it's been sitting on the corner of my desk for eight hours.

Keywords: clients   nail tech issues  

Determine Your Target Market

December 1, 2010  | Article

“Within our industry there are three categories with which you can choose to align yourself: budget/economy, intermediate/midsection, and luxury/top end,” says salon consultant Maxim Titter. There is no right or wrong category, she emphasizes, only the danger of not knowing which category you belong to.

Keywords: clients   marketing/promotions  

Ahhh, Holidays

November 23, 2010  | Blog Post

Welcome to the week of Thanksgiving. It is for me, as well as for many of us, I'm sure, a three-day work week. When I lock the door at the end of an exhausting but profitable

Keywords: clients   nail tech issues  

"Just a Fill"

November 19, 2010  | Blog Post

Ooof. I am tired. You know the kind of day I've had; you got up in the morning, went to work, looked at your book. You saw a couple of new clients scheduled, but they're clients

Keywords: clients   salon services  

Skinny Jeans and Flared Nails

November 17, 2010  | Blog Post

Fads are fleeting. At least, that is what I've heard. Fashion moves at the speed of light and we all know we'll need a new purse next season. And new shoes. And new — well, pretty

Keywords: Art of Nailz   clients   salon services  

If Only There Was a Test

November 12, 2010  | Blog Post

There's a little newspaper-style publication that gets sent out to salons in California called California Stylist. Apparently they have them in other states too, and I have a series of thoughts concerning the publication itself, but

Keywords: Art of Nailz   clients   nail tech issues   professionalism  

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