Topic : consumer press

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Editor's note: Survey Finds Clients Want and Need Salon Services

October 1, 1993  | Article

salon clients want to purchase retail products directly from their stylists and nail technicians because they trust the professionals and because they believe the quality and selection of products sold in the salon are superior.

Keywords: consumer press   industry research  

NMC Hosts Nail Trend Preview

June 1, 1993  | Article

Beauty editors from leading consumer magazines previewed the Nail Manufacturers Council’s release of four nail trends in its Nailwatch ’93.

Keywords: consumer press   Nail Manufacturers Council   nail trends  

Editor's note: Warning: Smarter Clients Ahead

December 1, 1991  | Article

Are you prepared to respond to things they’ve heard about on the news and road about in the paper?

Keywords: As I See It   consumer press  

Editor's note: Stop the Bad Presses!

July 1, 1991  | Article

A good deal of the bad press nails have gotten over the years has been a result of clients who bad-mouth the profession after they’ve suffered some nail health problem, very often an infection.

Keywords: consumer press   The Nail Doctor  

Glamour Article Gets People Talking

December 1, 1989  | Article

If the beauty magazines are asking whether salons are safe, make sure you can answer your clients' same questions.

Keywords: As I See It   consumer press  

Consumer Beauty Press Learning More About Nails

March 1, 1988  | Article

NAILS editor is interviewed for article on professional nail care, and although not always quoted correctly, the article is still good for the industry in general.

Keywords: CND   consumer press  

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