April 1, 2010
In this economy, nail techs have to find creative ways to do direct marketing.
June 1, 2007
Build your clientele by targeting new-to-the-area residents. Directly mailing welcome coupons to new neighbors brings them into the salon.
October 1, 2002
Discover new methods for increasing retail sales in this article packed with suggestions.
June 1, 1993
Top salons use promotional gimmicks, discounts and targeted advertising to get clients to try their pedicures.
Playing Footsy27 photos
The Bright Side: Summer Neon Colors26 photos
An event where manufacturers and salon professionals gather to buy and sell products, demonstrate product systems, partake in educational events, and ...
Is perfectionism on the job a blessing or a curse?
What’s the best way to recruit techs for a new salon?
What low-cost extras do you provide that clients perceive as having a high value?
Do I need a special permit to do medical pedicures?
Should the salon owner do nails herself?
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How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.
The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.
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