April 1, 2010
In this economy, nail techs have to find creative ways to do direct marketing.
June 1, 2007
Build your clientele by targeting new-to-the-area residents. Directly mailing welcome coupons to new neighbors brings them into the salon.
October 1, 2002
Discover new methods for increasing retail sales in this article packed with suggestions.
May 1, 1994
Technicians from all over the world sent in their entries for the NAILS 1994 Annual Graphics Contest, and this year, they were better than ever.
June 1, 1993
Top salons use promotional gimmicks, discounts and targeted advertising to get clients to try their pedicures.
ISSE Long Beach 201561 photos
Feathered Friends7 photos
“The Mr. Behind Miss,” a profile piece on Miss VP, Mike Vo.
Am I losing my touch applying acrylics?
Should I have a TV in my salon?
Is perfectionism on the job a blessing or a curse?
What low-cost extras do you provide that clients perceive as having a high value?
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How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.
The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.
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