Topic : Entity Beauty

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Cuticle Nippers: Nip it in the Cuticle

September 21, 2011  | Photo Gallery

A good, sturdy pair of cuticle nippers is a standard piece of equipment for every nail tech. They are a necessary tool to help keep the cuticle and nail plate clean and well maintained. Here’s a sampling of what is currently on the market.

Keywords: Antoine de Paris   Body Toolz   En Vogue   Entity Beauty   LaVaque  

Layering Entity's Soak-Off Color Gels

September 16, 2011  | Article

If you’re bored with just applying one coat of color gel and curing, try Entity’s One Color Couture Gels and its custom-mix combinations.

Keywords: Entity Beauty   gels   layering techniques  

Gels: The Cure for Fall

September 15, 2011  | Photo Gallery

As the bright shine of summer fades into the earthy tones of fall, perk up your customers with these new color gel collections from your favorite manufacturers.

Keywords: Akzentz   Alfalfa Nail Supply   Bio Sculpture Gel   Christrio   CND  

Cosmoprof North America 2011: New and Old Friends Get Together

August 16, 2011  | Photo Gallery

For the second year in a row brush-on gel polish lines were the talk of the nail world at Cosmoprof North America. The game-changing nail category has steadily helped to reinvigorate the nail industry over the last year since its initial introduction. In addition, we saw some cool new nail art applications and advances in the pedicure chair world.

Keywords: Alfalfa Nail Supply   Barbicide   Continuum Footspas   Cosmoprof North America   Dashing Diva  

Premiere Orlando Tops Our List of Favorite Nail Shows

July 1, 2011  | Photo Gallery

Gathering top names in beauty, Premiere features a solid lineup of networking events, competitions, educational workshops, and more than 500 booths.

Keywords: Atwood Industries   Bio Sculpture Gel   Cacee   Cheeky Monkey   China Glaze  

The Layered Look

June 28, 2011  | Article

Semi-custom colors and designs created via layering are increasingly showing up at trade show booth demos and continuing education classes. Clients love walking out of your salon owning a look no one else has, plus this technique can breathe life back into older shades your clients have gotten bored with. You can layer with so many different mediums. Here are a few to try.

Keywords: Bio Sculpture Gel   CND   Entity Beauty   Essie   gels  

What's Hot in Acrylics Kits

June 24, 2011  | Article

Here’s a sampling of the industry’s latest acrylic kits that continue to provide stellar nail enhancements, from classic Frenches to bold nail art.

Keywords: acrylics   Alfalfa Nail Supply   ASP Aspire   Backscratchers   Christrio  

Entity Color Couture Gel

June 24, 2011  | Video

A demonstration of Entity's Color Couture brush-on gel polish.

Keywords: Entity Beauty   gels  

Entity Gel 1 Tip and Overlay

June 24, 2011  | Video

A demostration using Entity Gel 1 on a tip and overlay.

Keywords: Entity Beauty   gels   tip-and-overlay  

Entity Gel 1 Sculpting on a Form

June 24, 2011  | Video

A demonstration on how to sculpt Entity Gel 1 over a form.

Keywords: acrylics   Entity Beauty   forms   gels  

Entity Nanotechnology Products

June 24, 2011  | Video

An overview of Entity's products that use nanotechnology to maximize skin hydration and rejuvenation, and achieve better gel performance.

Keywords: Entity Beauty   gels   nanotechnology  

Entity Acrylic Sculpt on Form

June 24, 2011  | Video

A demonstration on how to apply Entity Acrylic over a form.

Keywords: acrylics   Entity Beauty   forms  

Entity Acrylic Sculpt on Tip

June 24, 2011  | Video

A demonstration on how to apply Entity Acrylic over a tip.

Keywords: acrylics   Entity Beauty   tips  

Entity Acrylic Retouch

June 24, 2011  | Video

A demonstration on how to retouch a classic French using Entity Acrylic, by Lee-Anne Henderson, director of educational sales and distributor relations.

Keywords: acrylics   Entity Beauty   French manicures  

Great Starter Products for Newbie Nail Techs

June 7, 2011  | Article

As a newbie, you may not be familiar with all the product options available to you. Here we’ve gathered some products that may be useful as you start your career.

Keywords: Akzentz   Antoine de Paris   Backscratchers   Belava   Bellissima  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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