Topic : Facebook marketing

1 - 13 of 13

The Writing on the Wall: Facebook Marketing

March 13, 2013  | Article

“Your Facebook wall is a conversation with your clients and should be engaging,” says Phil Evans of Salon Guru.

Keywords: Facebook marketing   networking   social media  

How to Throw Great Salon Parties

October 25, 2012  | Article

Whether you’re gearing up for a holiday shindig, want to throw your first (or 10th) client appreciation party, or will be welcoming clients to your new salon with an open house, we’ve got you covered with these ideas to be the best hostess ever.

Keywords: Facebook marketing   networking event   opening a new salon   promoting your services   salon parties  

Advertising in the Age of Information Overload

April 27, 2012  | Article

You want to market to clients but can’t figure out how to get the most bang for your buck. How do you make the most of all the advertising mediums open to you?  

Keywords: advertising/promotions   Facebook marketing   loyalty programs   marketing/promotions   web marketing  

Be a Social Media Success

October 15, 2011  | Article

Social Media Marketing: A Guide for Beauty Professionals is a beginner’s guide and overview of the big three social media networks: Facebook, Twitter, and LinkedIn.

Keywords: Facebook marketing   web marketing  

Making the Most of Web Check-ins

July 21, 2011  | Article

Being asked to “check in” is something most of us associate with busy airports, over-filled suitcases, and holidays abroad. But it is becoming an increasingly important marketing tool for salons, thanks to new services from Internet giants like Google and Facebook.

Keywords: Facebook marketing   smartphone apps   smartphones   social media   web marketing  

On My Mind: Your (Social Media) Presence Is Required

July 21, 2011  | Article

As a salon owner or nail technicians if you aren’t participating in some sort of social media effort, I’m afraid to say you are in danger of being left behind. Staying “linked in” online has to become part of your job as well.

Keywords: Facebook marketing   On My Mind   social media   web marketing  

Internet Marketing: Taking the Next Step

July 7, 2011  | Article

Use this Internet marketing checklist to assess your progress toward an exceptional online marketing strategy for your salon. Follow the steps to take your business to the next level. 

Keywords: Facebook marketing   web marketing  

social media (social networking)

May 12, 2011  | Encyclopedia

Social media (or social networking) encompasses all interactive websites, like Facebook, that allow users to virtually connect with each other, maintain relationships, and update with personal items like photos.

Keywords: Facebook marketing   marketing/promotions   Nail Art Gallery   networking   social media  

Facebook Your Way to a Full Book

March 29, 2011  | Article

There are more than 500 million people on Facebook. Increase awareness of your salon and get new clients in your doors with smartly written Facebook advertising campaigns. We’ll show you how.

Keywords: Facebook marketing   marketing/promotions   web marketing  

Manufacturers Abuzz with Social Networking

May 1, 2010  | Article

Facebook and Twitter pages are becoming the quickest and most effective ways for manufacturers to directly communicate with customers. For nail techs, becoming an online fan or follower can help keep you informed about nail education, troubleshooters, product specials, style trends, and more.

Keywords: business   Facebook   Facebook marketing   marketing/promotions   networking  

Mixing Business With Pleasure

October 1, 2009  | Article

In designing the spa and lounge, Dunlap went for chic simplicity and clean lines. She wanted a place where girlfriends could congregate.

Keywords: customer service   Facebook marketing   opening a new salon   salon profiles   social media  

Social Networking for Nail Techs

September 1, 2009  | Article

Like many salons, East Village Spa in Des Moines, Iowa, was fully booked for Valentine’s Day, then right before the appointment cancellation charge cut-off of 48 hours, clients “suddenly” realized they wouldn’t be able to come in. Rather than lose money on empty appointments, the salon posted the new openings on Twitter. “They were immediately snatched up by people who’d waited too long to make Valentine’s Day plans. Twitter helped us stay 100% booked,” says owner Cassie Sampson.

Keywords: advertising/promotions   business   business tools   Facebook marketing   marketing/promotions  

Week 4: Empty Slots in Your Book? Just Tweet It.

August 25, 2009  | Article

Last-minute openings in your appointment book are inevitable, but these days filling them can mean the difference between being able to pay all of your bills and, well, not being able to. Thankfully, up-to-the-minute social networking sites like Twitter and Facebook are starting to hit their stride, just in time for you to take advantage of the marketing capabilities they have to offer.

Keywords: 2010 Project   client scheduling   Facebook marketing   social media   Twitter  

Encyclopedia

An  acid belonging to the alpha hydroxy group of acids (AHA), mainly found in citric fruits, sour milk, and sugar cane; used to slough or exfolia...
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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