Topic : marketing/promotions

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Salon Gurus Site Launches Business-Building Program

August 4, 2015  | Article

Online education company Salon Gurus has released a new program taught by nail tech and marketing expert Millie Haynam. Titled “Build Your Business…Build You!”

Keywords: marketing/promotions   online education  

Sidewalk Selling

July 8, 2015  | Article

The Painted Lady keeps a chalkboard sign out in front to capture the attention of passersby and changes the messages weekly.

Keywords: international   marketing/promotions   signage  

Straight Talk for Salon Professionals

July 8, 2015  | Article

Popular blogger Tina Alberino (“This Ugly Beauty Business” and “Nail Tech Reality Check”) has written the ultimate guide to navigating our industry.

Keywords: books   building your clientele   etiquette   marketing/promotions   salon finances  

How to Grow a Beauty Business

June 22, 2015  | Article

NAILS asked Rosie Herman, the founder of One Minute Manicure, to give us a glimpse into the nitty-gritty details of growing a beauty business from scratch.

Keywords: business   marketing/promotions   scrubs  

Cinderella Comes to Nebraska Nail Salon

April 7, 2015  | 

Garbo’s Salon and Spa in Omaha, Neb., threw a princess party co-sponsored by Radio Disney to get clients in the mood for the Cinderella movie.

Keywords: Cinderella   CosmoProf   Gelish   kids manicures   marketing/promotions  

Best Tips to Upsell Services

March 11, 2015  | Article

Learn to increase your paycheck by making an extra sale or booking an unexpected appointment.

Keywords: business   customer service   marketing/promotions   salon services  

Nail Those Profits At Sea Round Table

February 6, 2015  | Video

Nail Talk Radio hosts a nail round table at the Vicki Peters "Nail Those Profits at Sea" Cruise featuring Brandy Coull, Jessica Hoel, AthenA Elliott, Karen Hodges, Alex Fox, and Holly Schippers.

Keywords: Athena Elliott   building your clientele   business building   gloves   Holly Schippers  

Bizzy App for E-mail Marketing

January 30, 2015  | Video

Bizzy mobile app helps small businesses send timed and targeted e-mail marketing campaigns. Bring customers back without the cost of a marketing department!

Keywords: business   marketing/promotions   smartphone apps  

Five Ways to Ensure Your Marketing Video Will Suck

December 30, 2014  | Article

Jennifer Santoro of InVidz Smart Video Technology outlines five factors that will destine your video for failure.

Keywords: marketing/promotions   web marketing  

Tough-as-Nails Roller Derby Nail Techs

October 1, 2014  | Article

Nail techs by day, derby divas by night, these rough and tumble women know the meaning of “work hard, play hard.” 

Keywords: marketing/promotions   readers' favorites  

Best Social Marketing Tips

September 3, 2014  | Article

We asked, you answered. What’s your best social media marketing tip?

Keywords: business building   Facebook marketing   Instagram   marketing/promotions   smartphone apps  

Action Bag Company Spring/Summer 2014 New Releases

May 13, 2014  | Product

Action Bag Company released four new bags for spring/summer 2014 that can be used for anything from promotions to retail and customized with your salon’s logo for additional brand building.

Keywords: Action Bag Company   marketing/promotions   retailing  

Show Us Your...Clever Nail Art Display

May 1, 2014  | Photo Gallery

You’ve got the chops as a nail artist, now it’s time to show off that talent. Check out these clever ways to showcase what you do best.

Keywords: marketing/promotions   nail art   salon decor/design  

Step-and-Repeat-Style Backgrounds for Nail Art

April 30, 2014  | Photo Gallery

Check out this gallery of step-and-repeat-style photos for your nail art. It's a chic and simple way to brand your salon and show off your work at the same time!

Keywords: branding   Instagram   marketing/promotions   nail art   photographing nails  

Photograph, Post, Repeat

April 30, 2014  | Article

More and more salons are making use of step-and-repeat-style backgrounds when photographing their nail art for the web. Take a look at why these chic and simple advertising tools are catching on and how you can join the party.  

Keywords: branding   Instagram   marketing/promotions   nail art   photographing nails  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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