Topic : networking

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Offer Gift Wrapping, Make Friends

December 1, 2010  | Article

“While it’s not a product or service that you can make money from, offering gift-wrapping is a wonderful way to thank your loyal customers for their patronage throughout the year and to make their stress-filled holiday time just a little bit easier,” says small-business marketing expert Nanette Miner.

Keywords: business building   customer service   gift bags   holiday retailing   networking  

Nail Art Gallery Launch Party and BeautyTech Networking BBQ

November 22, 2010  | Photo Gallery

On Sunday, June 6, 2010, BeautyTech ( and NAILS Magazine partnered for a very special networking event bringing together close to 200 nail techs to meet new friends, catch up with old friends, and win a ton of great prizes.

Keywords: nail art   networking  

Meet the Media at Community Events

November 17, 2010  | Article

"Go to where the media is!” says Nanette Miner, a small-business marketing expert and co-author of the book, 101 Media and Marketing Tips for Salon Owners, Stylists and Managers.

Keywords: business   marketing/promotions   networking   promoting your services  

Building a Sense of Community

October 1, 2010  | Article

By intentionally cultivating a sense of connection among clients, techs and salon owners can extend their sphere of influence beyond the walls of the salon and establish their place in the community.

Keywords: networking  

Get a Doctor in Your Corner

September 1, 2010  | Article

Medical and beauty professionals need not be at odds with each other. Instead, techs can help create a bridge between professions, with multiple benefits to both tech and doctor.

Keywords: business tools   diabetic clients   nail diseases   networking  

On My Mind: I'm So Excited

August 1, 2010  | Article

I always love getting out of the office and seeing what’s going on firsthand. And after the year we had last year, it’s refreshing to see the shape of things turning around.

Keywords: Action Bag Company   China Glaze   CND   Dashing Diva  

Nail Passions Fulfilled: Becoming an Educator

August 1, 2010  | Article

Nail companies are always on the lookout for new educators. They are looking for enthusiastic and motivated techs to show other nail techs how they too can make fantastic nails using that specific brand.

Keywords: continuing education   manufacturers educators   networking  

Four-Day Networking Promises Education, Fun

June 1, 2010  | Article

The fourth-annual Northwest Nailtechs Networking Retreat will be held just outside of Seattle on Vashon Island, Wash., October 15-19. Enjoy a beautiful, relaxing, oceanfront setting while attending a tradeshow, classes, seminars, private workshops, competitions, and keynote presentations by Vicki Peters and Millie Haynam.

Keywords: continuing education   networking  

On My Mind: Are You Evolving? Your Clients Are.

May 1, 2010  | Article

Whether you decide to add a new service, or completely rethink how you’ve set up your salon, commit to making at least one change in your business this year.

Keywords: adding new services   building your clientele   continuing education   expanding your services   Hannah Lee  

Manufacturers Abuzz with Social Networking

May 1, 2010  | Article

Facebook and Twitter pages are becoming the quickest and most effective ways for manufacturers to directly communicate with customers. For nail techs, becoming an online fan or follower can help keep you informed about nail education, troubleshooters, product specials, style trends, and more.

Keywords: business   facebook   Facebook marketing   marketing/promotions   networking  

Typical Networking Day From Beauty Tech

March 15, 2010  | Video

See what a typical Networking day entails.. lots of hands on, one-on-one, products demos, speaking to some of the top educators in the industry, up close and personal.. get to know other local techs and discuss business ideas with them.

Keywords: Debbie Doerrlamm   networking   tradeshows  

When I first became a tech, I was shocked to learn ______________.

March 1, 2010  | Article

Surprise! It’s often said that school does little to prepare techs for the salon environment. And it’s not only the technical challenges that may come as a surprise to the newly minted nail tech.

Keywords: building your clientele   cosmetology schools   education   finding a job   learning new techniques  

A Walk Down Blog Avenue

February 1, 2010  | Article

Blogs can be a wonderful outlet for personal creativity, as well as powerful business tools to help build a loyal clientele. Here are some things to remember if you decide to start your own blog.

Keywords: blogs   business tools   networking   social media   web marketing  

It’s a [Play] Date

February 1, 2010  | Article

Less formal than a class or networking event, “practice parties” provide an opportunity for nail techs to experiment with new products and techniques, build friendships and professional bonds, and remember how much they love doing nails.

Keywords: networking  

On My Mind: What the World Needs Now

December 1, 2009  | Article

I'm pretty excited to be almost done with the year 2009.  It has been a rough year for magazines and the beauty business.

Keywords: economy   Hannah Lee   industry research   networking   New Year's  

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