Topic : OPI products

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OPI Gets Its Kicks With Route 66

December 1, 1997  | Article

OPI launches new fall colors inspired by travels along the famous Route 66.

Keywords: OPI products  

OPI Launches Nicole

December 1, 1997  | Article

A check for $200,000 was presented to four charities by OPI Products’ president George Schaeffer at the launch party for the company’s new lacquer line, Nicole.

Keywords: charity   Nicole by OPI   OPI products  

No Animals Allowed

November 1, 1997  | Article

Animals have no business in the salon, and for some beauty manufactures, they have no business in research laboratories, either.

Keywords: animal testing   animals in the salon   CND   Doug Schoon   eco-conscious products  

Behind the Scenes: Tracey Revis

November 1, 1997  | Article

“I was very nervous because I knew I would be representing OPI so there was pressure as well as a challenge,' says Tracey Revis about her first NAILS cover shoot. “I'm a total perfectionist—it's never good enough. You can never be too good because there's so much more to learn.”

 

Keywords: Behind the Scenes   celebrity nail techs   doing nails for photo shoots   OPI products   Tracey Revis  

OPI Launches New Polish Line

October 1, 1997  | Article

Keywords: Nicole by OPI   OPI products  

Behind the Scenes: Christopher Truong

October 1, 1997  | Article

Christopher Truong recently became an educator for OPI Products because he says many nail technicians need help with certain skills, especially when it comes to proper product application.

Keywords: Behind the Scenes   competitions   OPI products   salon chains   Top 25 Competitors  

Re-Investing the Nail Tip

September 1, 1997  | Article

The latest tip styles are all about flexibility and of serving the needs of as many different clients as possible while making the nail technician’s job easier. Many of today’s designs are the result of suggestions from nail technicians themselves.

Keywords: Acu-Systems   backfills   Backscratchers   CND   Cuccio Naturale  

George Schaeffer's 50th Birthday Party

August 1, 1997  | Article

A legendary bash was held in honor of George Schaeffer's 50th birthday.

Keywords: George Schaeffer   OPI products  

Profile: OPI's Nadine Galli

April 1, 1997  | Article

“Studying the Japanese language is a lot easier for me than Spanish was,” Nadine Galli, who attends a Japanese university twice a week. Now, even her interpreter wants to learn how to do nails.

 

Keywords: Japanese nail industry   OPI products  

OPI Expands Advertising Horizons

January 1, 1997  | News

InStyle magazine now features monthy full-page ads of the Rocky Mountain polish collection. 

Keywords: new collections   OPI products   polish   polish collections  

Polish Enhances Home Decor

January 1, 1997  | Article

Keywords: OPI products   polish  

OPI Expands Advertising Horizons

January 1, 1997  | Article

Keywords: consumer advertising   OPI products  

Psychology of a Nail Biter

December 1, 1996  | Article

Rebecca Byrne was passing a nail salon in the local mall when an idea popped into her head. Stopping, she gathered the courage and went in to ask the nail technician if she could put acrylics on her bitten-down nails to help her grow them out.

Keywords: nail biting   nail injuries   OPI products   special needs clients  

Tip of the Month: Cleaning Dirty Nails

August 1, 1996  | Article

Clean up discolored nails quickly and easily

Keywords: acrylic troubleshooting   OPI products  

OPI Goes EAST With the Rockies

August 1, 1996  | Article

OPI announced its new fall polish colors, called the Rocky Mountain Nail Lacquer Collection

Keywords: OPI products   polish  

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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