Topic : retail merchandising

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On the Road: Sun/Spa/Tan/Body, Evans, Ga.

March 1, 2008  | Article

Sree Roy visits an Evans, Ga. spa.

Keywords: full-service salons   On The Road   retail merchandising   salon profiles   theme salons  

Your Name Here: Private Labeling

March 1, 2008  | Article

Your manufacturer can be your greatest ally when starting your salon’s own private label product line. Learn how to make the most of this important relationship, ensuring you get products that you’re proud to put your name on.

Keywords: private labeling   retail merchandising  

What's New on Retail Shelves

March 1, 2008  | Article

We asked NAILS readers what new retail products they’ve recently introduced. Far and away the most popular move was to add a new polish line from the top professional brands. Cuticle care products and lotions were also popular choices. Foot care follows in fourth place, then skin care, with Entity’s Nanovive Skin Revival System a particular favorite.

Keywords: CND   cuticle treatments   Entity Beauty   Essie   files  

Retail Boutique: Candles

February 1, 2008  | Article

It’s smart to retail items that go hand-in-hand with your nail services, like polish and hand lotion, but if you go beyond these basic retail items, it can really set your salon apart from the pack. Each month, we’ll feature unique retail items that your clients will love.

Keywords: aromatherapy   candles   essential oils   massage products   retail boutique items  

What Women Want (and are buying)

February 1, 2007  | Article

Women want to be a better version of themselves. They’re looking for products that will transform them, but they’re also looking for a great deal. At a recent trade show, The Benchmarking Company’s Alisa Marie Beyer presented these findings, found via a survey conducted by her beauty marketing research firm. Read on to find out what else the study showed — and how you can use it to your advantage.

Keywords: consumer product brands   marketing/promotions   retail merchandising   retailing   trends  

Breaking into Retail

March 1, 2001  | Article

Before you start ordering products to sell in your salon, do the math. You'll need to determine how much room you can devote to a retail area, how to track inventory, and know when it's time to restock. Here are some rules of thumb to follow.

Keywords: retail merchandising   retailing  

Salon Superstores: How Much Is Too Much?

February 1, 1996  | Article

Beauty superstores such as Ulta3 specialize in selling the products used by professionals, rather than the services offered by them. By doing so, these retail stores/salons have taken retailing to new heights.

Keywords: CND   OPI Products   retail merchandising   Star Nail Products  

Retailing Polish: A Slick Way to Profit

February 1, 1994  | Article

When it comes to making money in the salon, sometimes it's the little things that count. 

Keywords: nail polish   retail merchandising   retailing  

Buying On Impulse

November 1, 1993  | Article

Prominently exhibiting in-vogue items in attractive displays will have your clients buying retail items on impulse.

Keywords: retail boutique items   retail displays   retail merchandising   retailing  

Retail Success Strategies: Think Service, Not Sales

September 1, 1991  | Article

Retailing products is the most natural extension of salon customer service.

Keywords: retail boutique items   retail merchandising   retailing  

Don’t Let Money Walk Out the Door by Not Retailing Products

February 1, 1991  | Article

Is your salon throwing away $10,000 each year? Salons that have shed their inhibitions about selling retail products report that retail programs boost gross earnings by 10%-30%.

Keywords: retail merchandising   retail sales skills   retailing  

Star Nail's Tony & Steve Cuccio: The Magic Of Bulk Packaging

August 1, 1985  | Article

Star Nail Products has approached distributing their product in a unique and successful way that has shaken up the nail industry.

Keywords: keeping your business competitive   private labeling   retail merchandising   Star Nail Products   Tony Cuccio  

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