Topic : retailing

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Crowdsourcing: What are your thoughts about the new spray-on polish?

January 14, 2016  | Article

This month we asked nail techs: What are your thoughts about the new spray-on polish?

Keywords: crowdsourcing   nail polish   retailing  

Hybrid Salon Mixes Nails With Handicrafts

January 13, 2016  | Article

Melissa Myers is the owner of Yes, M.A.M., a combination nail salon and gift shop that features her handmade creations.

Keywords: retailing  

DIY Salon Tips by Lexor

November 17, 2015  | Video

Lexor shows you how to create a great salon retail space.

Keywords: Lexor   retailing   salon furnishings  

On My Mind: I Can't Sell, But You Can

October 29, 2015  | Article

Your salon is a bullseye location to offer and suggest retail nail care products. Why not get started?

Keywords: holiday retailing   retail sales skills   retailing  

Retail Boutique: Scarves

October 26, 2015  | Article

As the year closes out and winter comes into full swing, clients will need to bundle up for a trip to the salon. Keep them warm and in style with scarves in an array of colors and patterns that complement their nails.

Keywords: retail boutique items   retail merchandising   retailing  

The 6 Retail Numbers You Need to Know

October 16, 2015  | Article

At no time of the year are your retail sales efforts more important than during the holiday season. Understanding key numbers is the first step to boosting retail profits. While the calculations are pretty straightforward, they can give powerful insights into your most effective retail strategies.  

Keywords: retail   retailing  

Trunk Show in a Box

October 5, 2015  | Article

With an assist from Design Parliament, salon owners can offer their clients some truly unique retail products with little financial risk on their part.

Keywords: retail boutique items   retail merchandising   retailing  

Retail Boutique: Halloween Costume Helpers

September 28, 2015  | Article

As Halloween approaches, provide your clients with temporary solutions for the one day of the year they can transform into their alter ego — whether creepy or sweet. These frightfully chic items will help them cause a stir.

Keywords: Halloween   holiday retailing   retail boutique items   retail merchandising   retailing  

Retail Boutique: Cocktail Accessories

July 29, 2015  | Article

With that summer sun shining, clients will want nothing more than a tall glass of something cold. Now they can turn their beverages into a talking piece or decorative detail with these trendy drink accessories — from patterned coasters to bright straws.

Keywords: retail boutique items   retail merchandising   retailing  

Arty Hand Displays: Cool or Creepy?

June 25, 2015  | Photo Gallery

More and more, salon owners are looking for creative ways to market. Are these hand displays the perfect way to showcase retail items? Or the perfect way to scare off customers?

Keywords: retailing   salon decor/design  

Retail Boutique: Self-Defense Items

June 24, 2015  | Article

While it is important for a woman to feel safe at all times, it doesn’t mean she wants to carry around a baton or large canister of pepper spray in her bag 24/7. In response, an increasing number of companies are creating self-defense items that are not only effective, but fashionable and discreet.

Keywords: retail boutique items   retail merchandising   retailing  

Travel Tuesday: Tokyo Beauty Show

June 23, 2015  | Blog Post

Laura Slipak, the woman behind Pedi Princess, recently traveled to Beauty World in Tokyo.

Keywords: international   Pedi Princess   retailing   tradeshows  

Retail Boutique: Candles

June 3, 2015  | Article

Candles are an easy and inexpensive way for your clients to recreate the relaxing salon environment at home. Bright and innovative packaging along with fresh fragrance combinations take this batch of candles — and your retail display — from basic to inspired.

Keywords: candles   retail boutique items   retail merchandising   retailing  

Glo’s Grand Re-Opening

June 2, 2015  | Blog Post

Glo Nail Bar in Costa Mesa, Calif., celebrated its grand re-opening after expanding.

Keywords: retailing   salon decor/design   salon parties   Signature Services  

Who’s Selling What?

March 30, 2015  | Article

According to NAILS’ 2014-2015 Big Book, here are the top 10 most popular retail items being sold by your fellow techs.

Keywords: retail merchandising   retailing  

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