August 29, 2014
Back-to-school means a lot of appointment-switching, but Maggie doesn’t mind.
May 16, 2014
Ah, the elusive goal of balance. How do we achieve it? Instead of epic goals and aggressive life change, let’s look at what you can do now…today.
November 7, 2011
Wow! What a series about pre-booking we’ve had over the last two months. Just by implementing one of those pre-booking ideas with incentives, you will raise your pre-book percentage. Who has implemented one of the three
November 4, 2011
Jill, those are all great ideas to help raise our pre-book percentage. I can’t wait to try some of the other ones out later in the year. We are going with the product-filled gift basket drawing
November 2, 2011
This is the last week of our discussion about pre-booking. My hope is that you have really taken this to heart and taken action after reading our blog. All my posts throughout September and October have
October 28, 2011
In the past I’ve run specials to try to entice clients to book their next appointment. I remember during my first year in business I would tell my clients that if they booked their next two
October 25, 2011
Over the past few weeks we have talked about how important it is to pre-book your client’s next appointment. I’ve shown you the math and hopefully you’ve seen the light and realized what it means to
October 24, 2011
Photo: Nail competitor Elyse Perry took second in the Veteran Simply Salon category at the NW Nailtech Networking Retreat. I agree Jill, it is very important to make sure you are pre-booking during the holidays. For me,
October 19, 2011
During the months of September and October we have been talking about pre-booking. We’ve discussed how important it is to your business and to your revenue. I have given you numerous ways to get your client
October 14, 2011
I can really relate to the deflated feeling Jill talks about in her post when a client shoots down your pre-book offering. Early on in my career, as I mentioned before, this feeling happened to me a
October 10, 2011
Picking up from my last post, I’d like to discuss some ways you can respond if your client initially says no to your offer to pre-book. So after the appointment, I’ve walked my client to the front
October 7, 2011
I can speak to my experiences with using the tactics Jill recommends to improve my pre-book percentage. I have been doing really well for a long time at asking every client to book her next appointment
October 5, 2011
In my last post I showed you the math of how much money can be lost by not pre-booking just one pedicure. Hopefully the math made sense to you and you’ve started to make the pre-book
September 30, 2011
When I graduated from cosmetology school I had no idea how to project my earnings. As I said before, I just waited for my client to call or to walk in. As a result many of
September 16, 2011
Pre-booking has transformed our business. When we started the salon our pre-book percentage was abysmal — something like 20% for the entire salon. The phones were ringing off of the hook and the front desk staff
The Latest and Greatest Gels: Soft/Soak-Off8 photos
The Latest and Greatest Gels: Hard/Traditional18 photos
The deepest layer of the epidermis resting on the corium, or dermis.
Should I have a TV in my salon?
What’s the best way to recruit techs for a new salon?
What low-cost extras do you provide that clients perceive as having a high value?
Do I need a special permit to do medical pedicures?
Should the salon owner do nails herself?
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