May 1, 2007
If so, you’re most likely already familiar with the latest spa marketing buzzwords identified by Spa Finder in its 2007 trends forecast. For those of you who are not yet fluent in the lingo, this glossary provides a translation.
February 1, 2007
Spa goers want to see cosmetic and health benefits from their beauty treatments.
Keywords: health medical pedicures skin care spas
July 1, 2006
Of the women who’ve indulged, 88% think spas are too expensive and 69% perceive them as primarily for the wealthy.
Keywords: communicating with customers industry research spas
July 1, 2006
A poll by Spa-addicts.com reveals what women really think of the spa experience.
Keywords: client surveys spas
April 1, 2006
Do your clients need a bit of a pick-me-up? Try offering them hand and foot services that will help revive dull, tired skin. Salons and spas across the country are using ingredients such as chocolate and champagne to help make a service even more pampering and beneficial than atypical manicure or pedicure.
Keywords: marketing/promotions salon services Signature Services spas
September 1, 2003
Shop, relax, eat - repeat. Offering the very best in spa treatments, boutique shopping, and gourmet spa cuisine, Kinara Skincare Clinic, SpaCafe in Los Angeles is a true one-stop. And clients are eating it up.
Keywords: salon profiles spas
June 1, 2002
At Just Calm Down, every client is treated like Royalty.
Keywords: boutique nail salon New York New York nail techs salon profiles spas
October 1, 1997
To meet the demands of clients who are willing to spend the extra/time money for luxurious spa services, many salon owners have added a spa to their existing salon or have moved to a bigger location. Learn from their successes (and missteps) before building one of your own.
Keywords: day spa spa products spas
April 1, 1997
Manufacturers are fond of saying that the mom-and-pop salon is becoming extinct; that there will no longer be mid-range salons, only luxury day spas and bargain salons.
Keywords: discount salons spas
December 1, 1996
At Fruits of the Spirit in Scottsdale, Ariz., one can’t help but notice the sweet smell of success.
Keywords: Arizona boutique nail salon Innovative Beauty Concepts skin care spas