Topic : Yelp

1 - 9 of 9

Mining Online Reviews for Ways to Improve

September 14, 2015  | Article

There’s more to online reviews than just a star rating. Studying customer comments can help you determine what you’re doing right and, more importantly, what areas you should focus on for improvement.  

Keywords: customer feedback   customer service   Yelp  

Tech Pays for Help From Yelp

February 24, 2015  | Article

For the past year and a half, salon owner Rachael Waggoner has been investing precious marketing funds in pay-per-click advertising on Yelp.

Keywords: consumer advertising   Yelp  

Nail Those Profits At Sea Round Table

February 6, 2015  | Video

Nail Talk Radio hosts a nail round table at the Vicki Peters "Nail Those Profits at Sea" Cruise featuring Brandy Coull, Jessica Hoel, AthenA Elliott, Karen Hodges, Alex Fox, and Holly Schippers.

Keywords: Athena Elliott   building your clientele   business building   gloves   Holly Schippers  

Crowdsourcing: How do react to negative feedback on Yelp?

December 1, 2014  | Article

This month we asked nail techs:How do you react to negative feedback on Yelp? Do you respond?

Keywords: crowdsourcing   customer service   Yelp  

Online Review Fakers Get Caught

January 3, 2014  | Article

A day spa and two med spas were among 19 companies cited by New York Attorney General Eric T. Schneiderman for posting fake consumer reviews online — a practice called “astroturfing.”

Keywords: social media   Yelp  

Responding to Your Yelp Reviews

September 14, 2013  | Article

Through sites like Yelp, word-of-mouth about nail salons now reaches millions of people online in a matter of seconds.

Keywords: Yelp  

On My Mind: Is It a Social Burden?

June 13, 2013  | Article

My advice: Find out from your clients what sites they are active on before adding these sites to your lineup. Set up your accounts across the platforms where the majority of your clients already are.

Keywords: facebook   Hannah Lee   On My Mind   Pinterest   social media  

How Do You Rate?

August 29, 2012  | Article

Salon owners have more control of their online reputations than you might think. Up the interaction on consumer review sites to get the most out of social networking. 

Keywords: social media   Yelp  

Turn a Negative Online Review Into a Positive

June 28, 2012  | Article

At some point every salon owner is going to come face-to-face with negative online reviewers, but it does not have to be doomsday for your salon or spa.

Keywords: social media   Yelp  

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