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NAILS Magazine - July 2009

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In this Issue

Features

The Secret of My Success (In 100 Words or Less)
We challenge some of your favorite nail product manufacturers to tell us their story in the space of a cocktail napkin. It’s not easy to break down the history of a company into a 100-word blurb. See what these 12 industry big-wigs had to say in these bite-sized bios.

They Wear Gels in Germany, Don’t They?
Attending the Beauty International Show in Dusseldorf, Germany, this past March, associate Tim Crowley set out to learn more about the German nail industry. Unearthing stiletto styles, licensing loop-holes, the economic recession and more, the German nail industry proved to be a fascinating player in the worldwide nail market.

Money Wasters (and How to Stop the Waste)
In tough times, little things count and small efforts to save a bit of money here and there can add up over time. Every day there are opportunities to save, and it’s really easy to do once you identify where the waste is happening. From buying bulk things can make a difference in your budget.

The Chemistry of Acrylics
Creating the perfect set of acrylics could be considered an art, but the foundation behind it – and the answers to many common technical questions – is found in the science. NAILS breaks down the chemistry behind liquid-and-power enhancements in laymen’s terms.

TECHNIQUE
  • Demos
       Step-by-steps from Nailtural and Light Elegence
  • Signature Services
       Step-by-steps for a Champagne & Rose Luxury Manicure and    Eucalyptus Ice Spa Pedicure
  • The Lammers Method
       Freelance nail stylist and NAILS’ number-one competitor in 2008,    Lynn Lammers demonstrates her special acrylic backfill techunique.
  • Behind the Scenes
       Find out how to do the nails that are on this month’s cover.

    STYLE
  • Nail Art Studio
       Step-by-steps on new nail art designs
  • An Open (Nail Art) Book
        NAILS Offers a Peak into 1-2-3 Nail Art, a new series of how-to    books from the talented Nguyen brothers,
  • The 5 Best Summer Nail Looks
       Descriptions of the hottest nail styles and how to create them    yourself.
  • Boutique: Business Card Holders
       Stock up on business card holders for those business-savvy clients.

    BUSINESS
  • Reader to Reader
       When did you realize you wanted to be a nail tech?
  • Salon Profile
       From salon to nail school to high school vocational training, what    started out as a slow-growing investment has now boomed into a    still-growing “family” of nail techs


    HEALTH
  • What is Yellow Nail Syndrome?
       Yellow nail syndrome could indicate a more serious health concern    with the respiratory or lymphatic systems.
  • Mistakes, Mishaps, and Malpractice
       With the combination of cuticle nippers, chemicals, and customers,    there is always, the risk of an accident – and a lawsuit. The best    defense is to hope for the best, but prepare for the worst.
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