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NAILS Magazine - January 2009

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In this Issue:

THE READER WRITTEN ISSUE
FEATURES

Reader’s Choice: A Day at the Beach
The winner of this year’s Cover Tech Contest, Jessica Hoel of Bothell Wash., selected a backdrop of shells to show off her skill and artistry. The gifted salon owner took the photo herself using a model she found on Craigslist.

No Friends Like Nail Friends
We share similar challenges, triumphs, and disappointments. Nail friends – other techs we meet through the course of our work lives – truly understand each other. Salon owner Millie Haynam introduces you to her nail friends.

Did You Achieve Your 2008 New Year’s Resolution?
In our January 2008 issue, NAILS published the new year’s resolutions for about a dozen readers. We decided to check back in with them a year later to see how they did. Be inspired by their huge progress and their honest self-evaluations.

Blog Updates: Blueprint of a First Year and The Coaching Chronicles
Blogger Robbie Schaffer opens the doors to his first salon, while bloggers Adrienne Schodtler and Heather Goodwin brainstorm on increasing retail sales and more.

TECHNIQUE
  • Demos
       Step-by-steps from BB Cosmetics and Bio Sculpture USA.
  • Could It Be Gel Toes?
       Using gels on toenails can help keep pedicures looking fresh and clean while preventing them from chipping. It’s also a great way to increase your revenue.

    STYLE
  • Nail Art Studio
       Step-bypsteps on new nail art designs.
  • They’re Wearing What Where?
       NAILS asked techs around the U.S. to tell us what the most popular colors are in their neck of the woods. Take a look at our map and see if your area matches up.
  • Boutique: Homemade Products
       This month we feature the products you make at home and sell at your salons.

    Business
  • Reader to Reader
       How do you fire a client?
  • Recession-Proofing Your Salon
       History has proved that even during economic downturns, people will continue to pay for a little bit of “feel good.” Here are some ideas to make sure your salon can maintain a thriving clientele even in tough times.
  • On The Road
       Nail techs Rebecca Seals, Jill Wright, Holly Schippers and Michelle Phoenix visit salons in their areas and report back to us.

    HEALTH
  • What is Paranychia?
       Early detection and treatment are a tech’s best defense against this potentially painful infection.
  • No Toenail? No Problem
       You may be surprised to learn that scotch tape is a key ingredient when repairing badly damaged toenails.
  • Secret Ingredient: Aloe Vera
       A closer look at this soothing anti-inflammatory.
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