Business Management

ISSE Returns to Long Beach in January

Hosted by the Professional Beauty Association (PBA), the International Salon and Spa Expo (ISSE) takes place January 28-30 in Long Beach, Calif. ISSE will feature more than 400 top salon and spa product manufacturers from around the world, as well as more than 200 educational seminars taught by industry leaders. Business education will focus on marketing and social media, and offer the independent salon professionals strategies to build their business.

At the PBA Beauty Bar, attendees can get their hands on the latest beauty product samples. For a suggested donation of $5, they can choose five of the 20 premium samples available. All proceeds from the Beauty Bar will support CUT IT OUT: Salons Against Domestic Abuse.

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