Teen Vogue, in its April 2012 issue, counted more than 35,000 reader votes to find the most desirable beauty products of today. Under the "Makeup" category, OPI won best nail polish brand.

"If you can't afford the handbag of the season, you can definitely afford the nail polish of the season — OPI has the "it" color," said Hannah, a 16-year-old Teen Vogue reader.

In the same magazine issue, Deborah Lippman's Forget You, Sephora by OPI's Nail Glitter in Purple, and Essie's Luxeffects  polish in Set in Stones were all included in Teen Vogue's "10 Most Wanted" product list.

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