<p><strong>Salon Blog</strong></p>
<p><a href="http://www.sundropsnailspot.blogspot.com">www.sundropsnailspot.blogspot.com</a></p>
<p>With its simple format, Sundrops Nail Spot&rsquo;s blog is just a happy place to visit. The owner of this Phoenix-based salon is friendly and engaging as she talks about beauty products, &shy;salon happenings, and even her own damaged nails. Plus she includes plenty of photos to liven things up. (P.S. Sundrops has a great website too. Check it out at (<a href="http://www.sundropsnailspot.com">www.sundropsnailspot.com</a>.)</p>

Salon Blog

www.sundropsnailspot.blogspot.com

With its simple format, Sundrops Nail Spot’s blog is just a happy place to visit. The owner of this Phoenix-based salon is friendly and engaging as she talks about beauty products, ­salon happenings, and even her own damaged nails. Plus she includes plenty of photos to liven things up. (P.S. Sundrops has a great website too. Check it out at (www.sundropsnailspot.com.)

<p><strong>Video Introduction</strong></p>
<p><a href="http://www.myjulep.com">www.myjulep.com</a></p>
<p>With four locations in the greater Seattle area, &shy;Julep Nail Parlor has a great website packed full of information for potential clients, but the most &shy;compelling portion of the site is the video introduction to the salon. While owner Jane Park &shy;explains the salon&rsquo;s homey concept, the professionally shot video transports you to the cozy, &shy;bustling salon. They also go over the salon&rsquo;s &shy;products and sanitation procedures.</p>

Video Introduction

www.myjulep.com

With four locations in the greater Seattle area, ­Julep Nail Parlor has a great website packed full of information for potential clients, but the most ­compelling portion of the site is the video introduction to the salon. While owner Jane Park ­explains the salon’s homey concept, the professionally shot video transports you to the cozy, ­bustling salon. They also go over the salon’s ­products and sanitation procedures.

<p><strong>Sanitation Pledge</strong></p>
<p><a href="http://www.novanailspa.com">www.novanailspa.com</a></p>
<p>San Francisco&rsquo;s Nova Nail Spa declares its &shy;commitment to hygiene in the form of a pledge to use the highest level of sterilization and &shy;sanitation practices possible. They tell you they go &ldquo;above and beyond,&rdquo; spelling out exactly what the issues are and how they are scrupulously dealt with by Nova.</p>

Sanitation Pledge

www.novanailspa.com

San Francisco’s Nova Nail Spa declares its ­commitment to hygiene in the form of a pledge to use the highest level of sterilization and ­sanitation practices possible. They tell you they go “above and beyond,” spelling out exactly what the issues are and how they are scrupulously dealt with by Nova.

<p><strong>Appointment Booking</strong></p>
<p>www.evdayspa.com</p>
<p>The online booking function at EV Day Spa thinks of everything. Using SpaBooker software &shy;(<a href="http://www.spa-booker.com">www.spa-booker.com</a>), the site lets clients book their exact service(s), technician, date, and time, and allows the client to book just for herself or for multiple people (even distinguishing &shy;between &ldquo;two guests&rdquo; and &ldquo;two guests &mdash; a &shy;couple&rdquo;). The search results appear in an easy grid format.</p>

Appointment Booking

www.evdayspa.com

The online booking function at EV Day Spa thinks of everything. Using SpaBooker software ­(www.spa-booker.com), the site lets clients book their exact service(s), technician, date, and time, and allows the client to book just for herself or for multiple people (even distinguishing ­between “two guests” and “two guests — a ­couple”). The search results appear in an easy grid format.

<p><strong>First-time Client Info Page</strong></p>
<p><a href="http://www.nailsnaturally.com">www.nailsnaturally.com</a></p>
<p>Whether you call it &ldquo;first timers FAQ&rdquo;, &ldquo;how to spa&rdquo; or, in the case of Nails Naturally, &ldquo;what you need to know&rdquo;, having a page to clear up any apprehension a first-time salon goer might feel is a small courtesy that could pay off in a large sale. Nails Naturally&rsquo;s page is quick and to the point but thorough in that it covers suggested arrival times, cancellation policy, gratuity policy, and a policy on children in the salon.</p>

First-time Client Info Page

www.nailsnaturally.com

Whether you call it “first timers FAQ”, “how to spa” or, in the case of Nails Naturally, “what you need to know”, having a page to clear up any apprehension a first-time salon goer might feel is a small courtesy that could pay off in a large sale. Nails Naturally’s page is quick and to the point but thorough in that it covers suggested arrival times, cancellation policy, gratuity policy, and a policy on children in the salon.

<p><strong>Nail Art Gallery</strong></p>
<p><a href="http://www.luciasalon.com">www.luciasalon.com</a></p>
<p>More than 40 nail art designs are showcased in slideshow format on the website of Lucia&rsquo;s Hair and Nail Salon. Unlike some other online nail art displays we viewed, this site shows the pictures at a large-enough size to allow clients to see the intricate detail. A wide variety of themes are &shy;showcased, from Valentine&rsquo;s Day to Independence Day to general every day designs.</p>

Nail Art Gallery

www.luciasalon.com

More than 40 nail art designs are showcased in slideshow format on the website of Lucia’s Hair and Nail Salon. Unlike some other online nail art displays we viewed, this site shows the pictures at a large-enough size to allow clients to see the intricate detail. A wide variety of themes are ­showcased, from Valentine’s Day to Independence Day to general every day designs.

<p><strong>Client Photo Gallery</strong></p>
<p><a href="http://www.ipolished.com">www.ipolished.com</a></p>
<p>Polished Nail Bar &amp; Spa in Charlotte, N.C., is a fun place for clients to get their nails done, hang out with friends, and relax with a cocktail. Using TiltViewer technology (www.simpleviewer.net/tiltviewer: a free, customizable 3-D Flash image viewing application) creates an interesting way to view pictures. You can tilt them, turn them around, zoom in and out, and it&rsquo;s fun to look at. Plus it creates the community vibe the salon is striving for by showcasing their clients enjoying themselves in the salon.</p>

Client Photo Gallery

www.ipolished.com

Polished Nail Bar & Spa in Charlotte, N.C., is a fun place for clients to get their nails done, hang out with friends, and relax with a cocktail. Using TiltViewer technology (www.simpleviewer.net/tiltviewer: a free, customizable 3-D Flash image viewing application) creates an interesting way to view pictures. You can tilt them, turn them around, zoom in and out, and it’s fun to look at. Plus it creates the community vibe the salon is striving for by showcasing their clients enjoying themselves in the salon.

<p>Client and Employee Appreciation Pages</p>
<p><a href="http://www.pinkiesnailsalons.com">www.pinkiesnailsalons.com</a></p>
<p>In addition to having great salon photos on its site, San Francisco-based salon chain Pinkies Nail Salons also includes a spot to honor its employees and its clients. On the Featured Clients page, they post a picture, a testimonial quote, and some fun facts about the client (how long she&rsquo;s been a client and her favorite service, for example). On the Featured Employee page, the staff member&rsquo;s photo and a brief bio are shared and it urges clients to come in and see these staff members. What a great way to build clientele for new staff members.&nbsp;</p>

Client and Employee Appreciation Pages

www.pinkiesnailsalons.com

In addition to having great salon photos on its site, San Francisco-based salon chain Pinkies Nail Salons also includes a spot to honor its employees and its clients. On the Featured Clients page, they post a picture, a testimonial quote, and some fun facts about the client (how long she’s been a client and her favorite service, for example). On the Featured Employee page, the staff member’s photo and a brief bio are shared and it urges clients to come in and see these staff members. What a great way to build clientele for new staff members. 

<p><strong>Nail Services Menu</strong></p>
<p><a href="http://www.truspa.com">www.truspa.com</a></p>
<p>The look of the page is fresh, clean, and modern, in keeping with the image Tru Day Spa is trying to project. But click on &ldquo;details&rdquo; and you&rsquo;ll learn all the particulars of each service, including benefits, time required, price, add-ons, and what to expect. We&rsquo;re also partial to the service names, like &shy;Moji-toe, Citrus Sling-Back, Vanilla Sky, and a lavender pedi simply called &ldquo;Purple.&rdquo;</p>

Nail Services Menu

www.truspa.com

The look of the page is fresh, clean, and modern, in keeping with the image Tru Day Spa is trying to project. But click on “details” and you’ll learn all the particulars of each service, including benefits, time required, price, add-ons, and what to expect. We’re also partial to the service names, like ­Moji-toe, Citrus Sling-Back, Vanilla Sky, and a lavender pedi simply called “Purple.”

<p><strong>Contest</strong></p>
<p><a href="http://www.hibiscusnailspa.com">www.hibiscusnailspa.com</a></p>
<p>Located in Scarborough, Ontario, Canada, Hibiscus Nail Spa &amp; Boutique lets current and potential &shy;clients enter to win a free manicure or pedicure in exchange for their contact information. It also &shy;encourages consumers to divulge their e-mail &shy;addresses by offering specials only to those on its mailing list.</p>

Contest

www.hibiscusnailspa.com

Located in Scarborough, Ontario, Canada, Hibiscus Nail Spa & Boutique lets current and potential ­clients enter to win a free manicure or pedicure in exchange for their contact information. It also ­encourages consumers to divulge their e-mail ­addresses by offering specials only to those on its mailing list.

<p><strong>Member Services Logon</strong></p>
<p><a href="http://www.bellacures.com">www.bellacures.com</a></p>
<p>More and more salons are launching membership programs to encourage loyalty, but Bellacures uses its website to make it easy for members to track their rewards. &ldquo;The system keeps track of what services you had, which technicians you had, and if you like, you can request for us to note on your profile what polish&nbsp;colors you like,&rdquo; the member logon page says. Members can log onto the site at any time to see how close they are to earning their complimentary basic manicure.</p>

Member Services Logon

www.bellacures.com

More and more salons are launching membership programs to encourage loyalty, but Bellacures uses its website to make it easy for members to track their rewards. “The system keeps track of what services you had, which technicians you had, and if you like, you can request for us to note on your profile what polish colors you like,” the member logon page says. Members can log onto the site at any time to see how close they are to earning their complimentary basic manicure.

<p><strong>Press Section</strong></p>
<p><a href="http://www.bluwaterdayspa.com">www.bluwaterdayspa.com</a></p>
<p>The &ldquo;In the News&rdquo; section of Blu Water Day Spa&rsquo;s website boasts more than 20 pieces of press &mdash; from magazines, e-newsletters, and websites &mdash; that include mentions of the salon. The main news page includes relevant magazine covers and screen captures of the articles, with each image linked to the complete article. The aspect that sets this news section apart from many other salons&rsquo; press pages is the link to the salon&rsquo;s own press releases.</p>

Press Section

www.bluwaterdayspa.com

The “In the News” section of Blu Water Day Spa’s website boasts more than 20 pieces of press — from magazines, e-newsletters, and websites — that include mentions of the salon. The main news page includes relevant magazine covers and screen captures of the articles, with each image linked to the complete article. The aspect that sets this news section apart from many other salons’ press pages is the link to the salon’s own press releases.

<p><strong>Gift Certificates &amp; Wish Lists</strong></p>
<p><a href="http://www.littlegreenspa.com">www.littlegreenspa.com</a></p>
<p>Using instant gift certificate retailer BoomTime (www.boomtime.com), Little Green Spa offers a myriad of options for clients who are purchasing gift certificates. They can choose from e-mail or mailed certificates, a certificate for an amount or for a service (even adding on the appropriate gratuity), and from a variety of designs. On a separate related page, the salon offers &ldquo;your spa wish list&rdquo; for users who are hoping for a gift certificate for themselves.</p>

Gift Certificates & Wish Lists

www.littlegreenspa.com

Using instant gift certificate retailer BoomTime (www.boomtime.com), Little Green Spa offers a myriad of options for clients who are purchasing gift certificates. They can choose from e-mail or mailed certificates, a certificate for an amount or for a service (even adding on the appropriate gratuity), and from a variety of designs. On a separate related page, the salon offers “your spa wish list” for users who are hoping for a gift certificate for themselves.

<p>Staff Page</p>
<p><a href="http://www.metroformen.com">www.metroformen.com</a></p>
<p>Salon patrons often look for familiarity and &shy;comfort when choosing a salon, so introducing them to the people on your staff through a web page is an easy way to make them feel at home before they&rsquo;ve even walked through the doors. The staff page on Metro For Men&rsquo;s website lists each of the hairstylists, nail techs, and massage therapists and gives a quick bio on where they&rsquo;re from and their experience in the beauty industry.</p>

Staff Page

www.metroformen.com

Salon patrons often look for familiarity and ­comfort when choosing a salon, so introducing them to the people on your staff through a web page is an easy way to make them feel at home before they’ve even walked through the doors. The staff page on Metro For Men’s website lists each of the hairstylists, nail techs, and massage therapists and gives a quick bio on where they’re from and their experience in the beauty industry.

<p>Careers Page</p>
<p><a href="http://www.10minutemanicure.com">www.10minutemanicure.com</a></p>
<p>Nail salon chain :10 Minute Manicure separates its client-centered pages from its professional-centered pages by using two separate menu bars on its website. The client pages are listed at the top bar, and the professional pages (employment, franchising, leasing, and vendor) on the bottom bar. The employment page is especially note-worthy and it details a list of available jobs and a thorough online application that techs can fill out and submit immediately.</p>

Careers Page

www.10minutemanicure.com

Nail salon chain :10 Minute Manicure separates its client-centered pages from its professional-centered pages by using two separate menu bars on its website. The client pages are listed at the top bar, and the professional pages (employment, franchising, leasing, and vendor) on the bottom bar. The employment page is especially note-worthy and it details a list of available jobs and a thorough online application that techs can fill out and submit immediately.

<p><strong>Party Booking</strong></p>
<p><a href="http://www.lavielorange.com">www.lavielorange.com</a></p>
<p>l.a. vie l&rsquo;orange&rsquo;s &ldquo;events &amp; parties&rdquo; page goes &shy;beyond the typical &ldquo;ask us about our salon parties&rdquo; text that many nail salon websites are guilty of posting (though that text is better than not &shy;mentioning salon parties at all). The page includes photos of past parties, a link to a slideshow of even more party photos, and a link to inform clients of the three ways they can book a party: by phone, by e-mail, or by the online appointment request form.</p>

Party Booking

www.lavielorange.com

l.a. vie l’orange’s “events & parties” page goes ­beyond the typical “ask us about our salon parties” text that many nail salon websites are guilty of posting (though that text is better than not ­mentioning salon parties at all). The page includes photos of past parties, a link to a slideshow of even more party photos, and a link to inform clients of the three ways they can book a party: by phone, by e-mail, or by the online appointment request form.

<p><strong>About Us</strong></p>
<p><a href="http://www.ellinailspa.com">www.ellinailspa.com</a></p>
<p>Elli Nail Spa in Worthington, Ohio, uses its &ldquo;about us&rdquo; page to drive home its brand, expounding on its tagline: Embrace, laugh, love, indulge. The message and mission are clear. At Elli you&rsquo;ll enjoy an indulgent experience in an odor-free environment where the highest sanitation standards are met.</p>

About Us

www.ellinailspa.com

Elli Nail Spa in Worthington, Ohio, uses its “about us” page to drive home its brand, expounding on its tagline: Embrace, laugh, love, indulge. The message and mission are clear. At Elli you’ll enjoy an indulgent experience in an odor-free environment where the highest sanitation standards are met.

<p><strong>Pedicure Menu</strong></p>
<p><a href="http://www.islepedispa.com">www.islepedispa.com</a></p>
<p>It&rsquo;s not the staggering number of options at Houston&rsquo;s Isle PediSpa (although that&rsquo;s impressive), it&rsquo;s the evocative descriptions that are too tempting to turn down. The many complimentary extras seal the deal.</p>

Pedicure Menu

www.islepedispa.com

It’s not the staggering number of options at Houston’s Isle PediSpa (although that’s impressive), it’s the evocative descriptions that are too tempting to turn down. The many complimentary extras seal the deal.

<p><strong>Home Page-1</strong></p>
<p><a href="http://www.roulasnailspa.com">www.roulasnailspa.com</a></p>
<p>While it is sometimes cumbersome when you have to click to enter a site, the home page of Roula&rsquo;s Nail Spa in Houston gives you a tranquil moment to take in a lovely image and ponder the salon&rsquo;s simple tagline: Indulgence. Cleanliness. Serenity. It sets the tone for the entire salon experience.</p>

Home Page-1

www.roulasnailspa.com

While it is sometimes cumbersome when you have to click to enter a site, the home page of Roula’s Nail Spa in Houston gives you a tranquil moment to take in a lovely image and ponder the salon’s simple tagline: Indulgence. Cleanliness. Serenity. It sets the tone for the entire salon experience.

<p><strong>Homepage-2</strong></p>
<p><a href="http://www.mysassynailspa.com">www.mysassynailspa.com</a></p>
<p>One thing you want from your website homepage is for it to be in line with the overall tone and energy of your salon. For calm and tranquil spas, you&rsquo;ll want nice earth tones and soothing fonts, but for fun and glitzy salons, a busy homepage works best. My Sassy Nail Spa in Washington, D.C., captures this perfectly with its homepage. The page has fun and bright colors, with playful illustrations and trailing mouse icons promoting a girls night out and pole dancing specials at the salon. For a &ldquo;sassy&rdquo; nail salon, this homepage hits right on the mark.</p>

Homepage-2

www.mysassynailspa.com

One thing you want from your website homepage is for it to be in line with the overall tone and energy of your salon. For calm and tranquil spas, you’ll want nice earth tones and soothing fonts, but for fun and glitzy salons, a busy homepage works best. My Sassy Nail Spa in Washington, D.C., captures this perfectly with its homepage. The page has fun and bright colors, with playful illustrations and trailing mouse icons promoting a girls night out and pole dancing specials at the salon. For a “sassy” nail salon, this homepage hits right on the mark.

<p><strong>E-Newsletter Sign Up</strong></p>
<p><a href="http://www.10tennailbar.com">www.10tennailbar.com</a></p>
<p>An e-newsletter is a great way to let clients know about seasonal services, open appointments, and new retail products, among many other things. The e-newsletter sign up on the website of 10Ten Nail Bar is front and center on the salon&rsquo;s home page, with no scrolling required to get to the sign-up box.</p>

E-Newsletter Sign Up

www.10tennailbar.com

An e-newsletter is a great way to let clients know about seasonal services, open appointments, and new retail products, among many other things. The e-newsletter sign up on the website of 10Ten Nail Bar is front and center on the salon’s home page, with no scrolling required to get to the sign-up box.

<p><strong>Event Planning Page</strong></p>
<p><a href="http://www.zazasf.com">www.zazasf.com</a></p>
<p>ZaZa&rsquo;s Nail Spa in San Francisco guides clients through the entire event planning stage, even giving them ideas on how they could use salon parties for their corporate events. The bridal package page has listings for all levels of service, from $39 manis and lip gloss to $125 full service spa manis and pedis and complimentary champagne served throughout. For corporate events, ZaZa markets itself toward professionals looking to treat clients and create a relaxing environment to discuss business matters.</p>

Event Planning Page

www.zazasf.com

ZaZa’s Nail Spa in San Francisco guides clients through the entire event planning stage, even giving them ideas on how they could use salon parties for their corporate events. The bridal package page has listings for all levels of service, from $39 manis and lip gloss to $125 full service spa manis and pedis and complimentary champagne served throughout. For corporate events, ZaZa markets itself toward professionals looking to treat clients and create a relaxing environment to discuss business matters.

1/22
 
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<p><strong>Salon Blog</strong></p>
<p><a href="http://www.sundropsnailspot.blogspot.com">www.sundropsnailspot.blogspot.com</a></p>
<p>With its simple format, Sundrops Nail Spot&rsquo;s blog is just a happy place to visit. The owner of this Phoenix-based salon is friendly and engaging as she talks about beauty products, &shy;salon happenings, and even her own damaged nails. Plus she includes plenty of photos to liven things up. (P.S. Sundrops has a great website too. Check it out at (<a href="http://www.sundropsnailspot.com">www.sundropsnailspot.com</a>.)</p>
1/22
 
Slider

Salon Blog

www.sundropsnailspot.blogspot.com

With its simple format, Sundrops Nail Spot’s blog is just a happy place to visit. The owner of this Phoenix-based salon is friendly and engaging as she talks about beauty products, ­salon happenings, and even her own damaged nails. Plus she includes plenty of photos to liven things up. (P.S. Sundrops has a great website too. Check it out at (www.sundropsnailspot.com.)

<p><strong>Video Introduction</strong></p>
<p><a href="http://www.myjulep.com">www.myjulep.com</a></p>
<p>With four locations in the greater Seattle area, &shy;Julep Nail Parlor has a great website packed full of information for potential clients, but the most &shy;compelling portion of the site is the video introduction to the salon. While owner Jane Park &shy;explains the salon&rsquo;s homey concept, the professionally shot video transports you to the cozy, &shy;bustling salon. They also go over the salon&rsquo;s &shy;products and sanitation procedures.</p>
2/22
 
Slider

Video Introduction

www.myjulep.com

With four locations in the greater Seattle area, ­Julep Nail Parlor has a great website packed full of information for potential clients, but the most ­compelling portion of the site is the video introduction to the salon. While owner Jane Park ­explains the salon’s homey concept, the professionally shot video transports you to the cozy, ­bustling salon. They also go over the salon’s ­products and sanitation procedures.

<p><strong>Sanitation Pledge</strong></p>
<p><a href="http://www.novanailspa.com">www.novanailspa.com</a></p>
<p>San Francisco&rsquo;s Nova Nail Spa declares its &shy;commitment to hygiene in the form of a pledge to use the highest level of sterilization and &shy;sanitation practices possible. They tell you they go &ldquo;above and beyond,&rdquo; spelling out exactly what the issues are and how they are scrupulously dealt with by Nova.</p>
3/22
 
Slider

Sanitation Pledge

www.novanailspa.com

San Francisco’s Nova Nail Spa declares its ­commitment to hygiene in the form of a pledge to use the highest level of sterilization and ­sanitation practices possible. They tell you they go “above and beyond,” spelling out exactly what the issues are and how they are scrupulously dealt with by Nova.

<p><strong>Appointment Booking</strong></p>
<p>www.evdayspa.com</p>
<p>The online booking function at EV Day Spa thinks of everything. Using SpaBooker software &shy;(<a href="http://www.spa-booker.com">www.spa-booker.com</a>), the site lets clients book their exact service(s), technician, date, and time, and allows the client to book just for herself or for multiple people (even distinguishing &shy;between &ldquo;two guests&rdquo; and &ldquo;two guests &mdash; a &shy;couple&rdquo;). The search results appear in an easy grid format.</p>
4/22
 
Slider

Appointment Booking

www.evdayspa.com

The online booking function at EV Day Spa thinks of everything. Using SpaBooker software ­(www.spa-booker.com), the site lets clients book their exact service(s), technician, date, and time, and allows the client to book just for herself or for multiple people (even distinguishing ­between “two guests” and “two guests — a ­couple”). The search results appear in an easy grid format.

<p><strong>First-time Client Info Page</strong></p>
<p><a href="http://www.nailsnaturally.com">www.nailsnaturally.com</a></p>
<p>Whether you call it &ldquo;first timers FAQ&rdquo;, &ldquo;how to spa&rdquo; or, in the case of Nails Naturally, &ldquo;what you need to know&rdquo;, having a page to clear up any apprehension a first-time salon goer might feel is a small courtesy that could pay off in a large sale. Nails Naturally&rsquo;s page is quick and to the point but thorough in that it covers suggested arrival times, cancellation policy, gratuity policy, and a policy on children in the salon.</p>
5/22
 
Slider

First-time Client Info Page

www.nailsnaturally.com

Whether you call it “first timers FAQ”, “how to spa” or, in the case of Nails Naturally, “what you need to know”, having a page to clear up any apprehension a first-time salon goer might feel is a small courtesy that could pay off in a large sale. Nails Naturally’s page is quick and to the point but thorough in that it covers suggested arrival times, cancellation policy, gratuity policy, and a policy on children in the salon.

<p><strong>Nail Art Gallery</strong></p>
<p><a href="http://www.luciasalon.com">www.luciasalon.com</a></p>
<p>More than 40 nail art designs are showcased in slideshow format on the website of Lucia&rsquo;s Hair and Nail Salon. Unlike some other online nail art displays we viewed, this site shows the pictures at a large-enough size to allow clients to see the intricate detail. A wide variety of themes are &shy;showcased, from Valentine&rsquo;s Day to Independence Day to general every day designs.</p>
6/22
 
Slider

Nail Art Gallery

www.luciasalon.com

More than 40 nail art designs are showcased in slideshow format on the website of Lucia’s Hair and Nail Salon. Unlike some other online nail art displays we viewed, this site shows the pictures at a large-enough size to allow clients to see the intricate detail. A wide variety of themes are ­showcased, from Valentine’s Day to Independence Day to general every day designs.

<p><strong>Client Photo Gallery</strong></p>
<p><a href="http://www.ipolished.com">www.ipolished.com</a></p>
<p>Polished Nail Bar &amp; Spa in Charlotte, N.C., is a fun place for clients to get their nails done, hang out with friends, and relax with a cocktail. Using TiltViewer technology (www.simpleviewer.net/tiltviewer: a free, customizable 3-D Flash image viewing application) creates an interesting way to view pictures. You can tilt them, turn them around, zoom in and out, and it&rsquo;s fun to look at. Plus it creates the community vibe the salon is striving for by showcasing their clients enjoying themselves in the salon.</p>
7/22
 
Slider

Client Photo Gallery

www.ipolished.com

Polished Nail Bar & Spa in Charlotte, N.C., is a fun place for clients to get their nails done, hang out with friends, and relax with a cocktail. Using TiltViewer technology (www.simpleviewer.net/tiltviewer: a free, customizable 3-D Flash image viewing application) creates an interesting way to view pictures. You can tilt them, turn them around, zoom in and out, and it’s fun to look at. Plus it creates the community vibe the salon is striving for by showcasing their clients enjoying themselves in the salon.

<p>Client and Employee Appreciation Pages</p>
<p><a href="http://www.pinkiesnailsalons.com">www.pinkiesnailsalons.com</a></p>
<p>In addition to having great salon photos on its site, San Francisco-based salon chain Pinkies Nail Salons also includes a spot to honor its employees and its clients. On the Featured Clients page, they post a picture, a testimonial quote, and some fun facts about the client (how long she&rsquo;s been a client and her favorite service, for example). On the Featured Employee page, the staff member&rsquo;s photo and a brief bio are shared and it urges clients to come in and see these staff members. What a great way to build clientele for new staff members.&nbsp;</p>
8/22
 
Slider

Client and Employee Appreciation Pages

www.pinkiesnailsalons.com

In addition to having great salon photos on its site, San Francisco-based salon chain Pinkies Nail Salons also includes a spot to honor its employees and its clients. On the Featured Clients page, they post a picture, a testimonial quote, and some fun facts about the client (how long she’s been a client and her favorite service, for example). On the Featured Employee page, the staff member’s photo and a brief bio are shared and it urges clients to come in and see these staff members. What a great way to build clientele for new staff members. 

<p><strong>Nail Services Menu</strong></p>
<p><a href="http://www.truspa.com">www.truspa.com</a></p>
<p>The look of the page is fresh, clean, and modern, in keeping with the image Tru Day Spa is trying to project. But click on &ldquo;details&rdquo; and you&rsquo;ll learn all the particulars of each service, including benefits, time required, price, add-ons, and what to expect. We&rsquo;re also partial to the service names, like &shy;Moji-toe, Citrus Sling-Back, Vanilla Sky, and a lavender pedi simply called &ldquo;Purple.&rdquo;</p>
9/22
 
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Nail Services Menu

www.truspa.com

The look of the page is fresh, clean, and modern, in keeping with the image Tru Day Spa is trying to project. But click on “details” and you’ll learn all the particulars of each service, including benefits, time required, price, add-ons, and what to expect. We’re also partial to the service names, like ­Moji-toe, Citrus Sling-Back, Vanilla Sky, and a lavender pedi simply called “Purple.”

<p><strong>Contest</strong></p>
<p><a href="http://www.hibiscusnailspa.com">www.hibiscusnailspa.com</a></p>
<p>Located in Scarborough, Ontario, Canada, Hibiscus Nail Spa &amp; Boutique lets current and potential &shy;clients enter to win a free manicure or pedicure in exchange for their contact information. It also &shy;encourages consumers to divulge their e-mail &shy;addresses by offering specials only to those on its mailing list.</p>
10/22
 
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Contest

www.hibiscusnailspa.com

Located in Scarborough, Ontario, Canada, Hibiscus Nail Spa & Boutique lets current and potential ­clients enter to win a free manicure or pedicure in exchange for their contact information. It also ­encourages consumers to divulge their e-mail ­addresses by offering specials only to those on its mailing list.

<p><strong>Member Services Logon</strong></p>
<p><a href="http://www.bellacures.com">www.bellacures.com</a></p>
<p>More and more salons are launching membership programs to encourage loyalty, but Bellacures uses its website to make it easy for members to track their rewards. &ldquo;The system keeps track of what services you had, which technicians you had, and if you like, you can request for us to note on your profile what polish&nbsp;colors you like,&rdquo; the member logon page says. Members can log onto the site at any time to see how close they are to earning their complimentary basic manicure.</p>
11/22
 
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Member Services Logon

www.bellacures.com

More and more salons are launching membership programs to encourage loyalty, but Bellacures uses its website to make it easy for members to track their rewards. “The system keeps track of what services you had, which technicians you had, and if you like, you can request for us to note on your profile what polish colors you like,” the member logon page says. Members can log onto the site at any time to see how close they are to earning their complimentary basic manicure.

<p><strong>Press Section</strong></p>
<p><a href="http://www.bluwaterdayspa.com">www.bluwaterdayspa.com</a></p>
<p>The &ldquo;In the News&rdquo; section of Blu Water Day Spa&rsquo;s website boasts more than 20 pieces of press &mdash; from magazines, e-newsletters, and websites &mdash; that include mentions of the salon. The main news page includes relevant magazine covers and screen captures of the articles, with each image linked to the complete article. The aspect that sets this news section apart from many other salons&rsquo; press pages is the link to the salon&rsquo;s own press releases.</p>
12/22
 
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Press Section

www.bluwaterdayspa.com

The “In the News” section of Blu Water Day Spa’s website boasts more than 20 pieces of press — from magazines, e-newsletters, and websites — that include mentions of the salon. The main news page includes relevant magazine covers and screen captures of the articles, with each image linked to the complete article. The aspect that sets this news section apart from many other salons’ press pages is the link to the salon’s own press releases.

<p><strong>Gift Certificates &amp; Wish Lists</strong></p>
<p><a href="http://www.littlegreenspa.com">www.littlegreenspa.com</a></p>
<p>Using instant gift certificate retailer BoomTime (www.boomtime.com), Little Green Spa offers a myriad of options for clients who are purchasing gift certificates. They can choose from e-mail or mailed certificates, a certificate for an amount or for a service (even adding on the appropriate gratuity), and from a variety of designs. On a separate related page, the salon offers &ldquo;your spa wish list&rdquo; for users who are hoping for a gift certificate for themselves.</p>
13/22
 
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Gift Certificates & Wish Lists

www.littlegreenspa.com

Using instant gift certificate retailer BoomTime (www.boomtime.com), Little Green Spa offers a myriad of options for clients who are purchasing gift certificates. They can choose from e-mail or mailed certificates, a certificate for an amount or for a service (even adding on the appropriate gratuity), and from a variety of designs. On a separate related page, the salon offers “your spa wish list” for users who are hoping for a gift certificate for themselves.

<p>Staff Page</p>
<p><a href="http://www.metroformen.com">www.metroformen.com</a></p>
<p>Salon patrons often look for familiarity and &shy;comfort when choosing a salon, so introducing them to the people on your staff through a web page is an easy way to make them feel at home before they&rsquo;ve even walked through the doors. The staff page on Metro For Men&rsquo;s website lists each of the hairstylists, nail techs, and massage therapists and gives a quick bio on where they&rsquo;re from and their experience in the beauty industry.</p>
14/22
 
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Staff Page

www.metroformen.com

Salon patrons often look for familiarity and ­comfort when choosing a salon, so introducing them to the people on your staff through a web page is an easy way to make them feel at home before they’ve even walked through the doors. The staff page on Metro For Men’s website lists each of the hairstylists, nail techs, and massage therapists and gives a quick bio on where they’re from and their experience in the beauty industry.

<p>Careers Page</p>
<p><a href="http://www.10minutemanicure.com">www.10minutemanicure.com</a></p>
<p>Nail salon chain :10 Minute Manicure separates its client-centered pages from its professional-centered pages by using two separate menu bars on its website. The client pages are listed at the top bar, and the professional pages (employment, franchising, leasing, and vendor) on the bottom bar. The employment page is especially note-worthy and it details a list of available jobs and a thorough online application that techs can fill out and submit immediately.</p>
15/22
 
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Careers Page

www.10minutemanicure.com

Nail salon chain :10 Minute Manicure separates its client-centered pages from its professional-centered pages by using two separate menu bars on its website. The client pages are listed at the top bar, and the professional pages (employment, franchising, leasing, and vendor) on the bottom bar. The employment page is especially note-worthy and it details a list of available jobs and a thorough online application that techs can fill out and submit immediately.

<p><strong>Party Booking</strong></p>
<p><a href="http://www.lavielorange.com">www.lavielorange.com</a></p>
<p>l.a. vie l&rsquo;orange&rsquo;s &ldquo;events &amp; parties&rdquo; page goes &shy;beyond the typical &ldquo;ask us about our salon parties&rdquo; text that many nail salon websites are guilty of posting (though that text is better than not &shy;mentioning salon parties at all). The page includes photos of past parties, a link to a slideshow of even more party photos, and a link to inform clients of the three ways they can book a party: by phone, by e-mail, or by the online appointment request form.</p>
16/22
 
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Party Booking

www.lavielorange.com

l.a. vie l’orange’s “events & parties” page goes ­beyond the typical “ask us about our salon parties” text that many nail salon websites are guilty of posting (though that text is better than not ­mentioning salon parties at all). The page includes photos of past parties, a link to a slideshow of even more party photos, and a link to inform clients of the three ways they can book a party: by phone, by e-mail, or by the online appointment request form.

<p><strong>About Us</strong></p>
<p><a href="http://www.ellinailspa.com">www.ellinailspa.com</a></p>
<p>Elli Nail Spa in Worthington, Ohio, uses its &ldquo;about us&rdquo; page to drive home its brand, expounding on its tagline: Embrace, laugh, love, indulge. The message and mission are clear. At Elli you&rsquo;ll enjoy an indulgent experience in an odor-free environment where the highest sanitation standards are met.</p>
17/22
 
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About Us

www.ellinailspa.com

Elli Nail Spa in Worthington, Ohio, uses its “about us” page to drive home its brand, expounding on its tagline: Embrace, laugh, love, indulge. The message and mission are clear. At Elli you’ll enjoy an indulgent experience in an odor-free environment where the highest sanitation standards are met.

<p><strong>Pedicure Menu</strong></p>
<p><a href="http://www.islepedispa.com">www.islepedispa.com</a></p>
<p>It&rsquo;s not the staggering number of options at Houston&rsquo;s Isle PediSpa (although that&rsquo;s impressive), it&rsquo;s the evocative descriptions that are too tempting to turn down. The many complimentary extras seal the deal.</p>
18/22
 
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Pedicure Menu

www.islepedispa.com

It’s not the staggering number of options at Houston’s Isle PediSpa (although that’s impressive), it’s the evocative descriptions that are too tempting to turn down. The many complimentary extras seal the deal.

<p><strong>Home Page-1</strong></p>
<p><a href="http://www.roulasnailspa.com">www.roulasnailspa.com</a></p>
<p>While it is sometimes cumbersome when you have to click to enter a site, the home page of Roula&rsquo;s Nail Spa in Houston gives you a tranquil moment to take in a lovely image and ponder the salon&rsquo;s simple tagline: Indulgence. Cleanliness. Serenity. It sets the tone for the entire salon experience.</p>
19/22
 
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Home Page-1

www.roulasnailspa.com

While it is sometimes cumbersome when you have to click to enter a site, the home page of Roula’s Nail Spa in Houston gives you a tranquil moment to take in a lovely image and ponder the salon’s simple tagline: Indulgence. Cleanliness. Serenity. It sets the tone for the entire salon experience.

<p><strong>Homepage-2</strong></p>
<p><a href="http://www.mysassynailspa.com">www.mysassynailspa.com</a></p>
<p>One thing you want from your website homepage is for it to be in line with the overall tone and energy of your salon. For calm and tranquil spas, you&rsquo;ll want nice earth tones and soothing fonts, but for fun and glitzy salons, a busy homepage works best. My Sassy Nail Spa in Washington, D.C., captures this perfectly with its homepage. The page has fun and bright colors, with playful illustrations and trailing mouse icons promoting a girls night out and pole dancing specials at the salon. For a &ldquo;sassy&rdquo; nail salon, this homepage hits right on the mark.</p>
20/22
 
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Homepage-2

www.mysassynailspa.com

One thing you want from your website homepage is for it to be in line with the overall tone and energy of your salon. For calm and tranquil spas, you’ll want nice earth tones and soothing fonts, but for fun and glitzy salons, a busy homepage works best. My Sassy Nail Spa in Washington, D.C., captures this perfectly with its homepage. The page has fun and bright colors, with playful illustrations and trailing mouse icons promoting a girls night out and pole dancing specials at the salon. For a “sassy” nail salon, this homepage hits right on the mark.

<p><strong>E-Newsletter Sign Up</strong></p>
<p><a href="http://www.10tennailbar.com">www.10tennailbar.com</a></p>
<p>An e-newsletter is a great way to let clients know about seasonal services, open appointments, and new retail products, among many other things. The e-newsletter sign up on the website of 10Ten Nail Bar is front and center on the salon&rsquo;s home page, with no scrolling required to get to the sign-up box.</p>
21/22
 
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E-Newsletter Sign Up

www.10tennailbar.com

An e-newsletter is a great way to let clients know about seasonal services, open appointments, and new retail products, among many other things. The e-newsletter sign up on the website of 10Ten Nail Bar is front and center on the salon’s home page, with no scrolling required to get to the sign-up box.

<p><strong>Event Planning Page</strong></p>
<p><a href="http://www.zazasf.com">www.zazasf.com</a></p>
<p>ZaZa&rsquo;s Nail Spa in San Francisco guides clients through the entire event planning stage, even giving them ideas on how they could use salon parties for their corporate events. The bridal package page has listings for all levels of service, from $39 manis and lip gloss to $125 full service spa manis and pedis and complimentary champagne served throughout. For corporate events, ZaZa markets itself toward professionals looking to treat clients and create a relaxing environment to discuss business matters.</p>
22/22
 
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Event Planning Page

www.zazasf.com

ZaZa’s Nail Spa in San Francisco guides clients through the entire event planning stage, even giving them ideas on how they could use salon parties for their corporate events. The bridal package page has listings for all levels of service, from $39 manis and lip gloss to $125 full service spa manis and pedis and complimentary champagne served throughout. For corporate events, ZaZa markets itself toward professionals looking to treat clients and create a relaxing environment to discuss business matters.

Stitched together from the best of the web, the Franken-Web is a compilation of 17 awesome salon website features we’ve found online. Use these examples to inspire your own salon website, and watch your business come alive. 

By Tim Crowley, Hannah Lee, Judy Lessin, and Sree Roy

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