NYFW Trend Report from JINSoon Shows Restraint Reigns and Subtle Wins
Nails were clean and impeccably groomed. Very little nail art but powerful polish shades to match the sophistication of the fashion.
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Nails were clean and impeccably groomed. Very little nail art but powerful polish shades to match the sophistication of the fashion.
Jin Soon Choi does nails for Proenza Schouler and Khaite at NYFW FW20.
For the Alexander Wang Collection 1 2020 nail look, Jin Soon Choi for JINsoon matched a JINsoon nude shade to each model to complement their skin tone.
JINSoon provided a variety of nail designs for NYFW shows, including nude nails, a confetti look, and a nostalgic chipped look.
Celebrity nail tech Jin Soon Choi of JINsoon provided nail looks for Tibi, Darek Lam, and Phillip Lim's Fall/Winter 2018 NYFW shows.
JINsoon’s Fall 2017 collection is inspired by the late-nineteenth century Art Nouveau style, known for its fluid lines and florals.
Give mom flowers...on her nails. Use JINsoon polish to create this pretty petal effect.
The JINsoon Spring 2016 Painted Ladies Collection is inspired by the famously colorful Victorian houses in San Francisco.
The nail colors that popped up at NYFW are the ones you should purchase for the coming fall/winter season.
The consumer retail pie is growing, and nail techs are claiming their slice. Fed by bloggers, celebrities, and technological improvements, the nail care industry offers opportunities beyond the salon to nail tech branded product lines and consulting work.