November 14, 2008
Instyle Magazine tells readers not to be "afraid of the dark" -- nails, that is.
October 21, 2008
Allure says that Essie's deep purple makes you "party ready."
September 29, 2008
In October, Glamour goes with deep pinks.
Restaurant manager Christine d'Ornano raves about her favorite beauty products.
September 28, 2008
The beauty magazine says, "Nail polish is a commitment ... we tried the good, the bad, and the ugly before finding the truly superlative." Several pro products make the cut.
September 17, 2008
Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.
September 16, 2008
CosmoGirl asked readers, celebrities and editors to name their favorite beauty
September 4, 2008
Better Homes & Gardens showed the summer season polishes and mentioned a few favorite professional brands.
August 1, 2008
Glamour's editors swoon over Essie's Allure
July 22, 2008
Dozens of nail experts tested hundreds of products and selected the ones that impressed them most for InStyle's April story "141 Best Beauty Buys."
July 18, 2008
InStyle’s editors recommend Essie color in Boat House, a coral-shade, which is dubbed the little black dress for nails.
July 1, 2008
Day-Glo shades are the hot shades for summer. Allure, Cosmopolitan, and InStyle all do major features on these sunglasses-required shades. Stock up with colors from CND, OPI, Jessica, Essie, and Orly.
June 3, 2008
| Photo Gallery
Continuing show season, America’s Beauty Show (formerly the Chicago Midwest Beauty Show) took place March 1-3, 2008.
June 1, 2008
A four page, full-color feature on foot care and nail styles show off the best looking feet.
May 1, 2008
Essie’s new summer polish collection includes vibrant and bright colors such as Guilty Pleasure and Escapades.
Nail Art for Little Princesses15 photos
Celebrating Our Gelish Play at Home S. 4 Winners11 photos
Sometimes, it’s only by looking back that we can see how far we’ve come. When Malpass started Mainly Manicuring in the early...
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