November 22, 2010
| Photo Gallery
Get the down low for how to cater to four common client types — the glamour girl, control freak, escapist, and eco-conscious client — with nail styles, colors, services, and more that are fine-tuned to the needs of each.
Keywords: business tools customer service fashion
November 22, 2010
| Photo Gallery
Greige, variations of the moon manicure, and gritty textured nails were the hot nail looks on the runways at New York Fall Fashion Week, which took place last spring. This gallery is an expanded version of the article in the September 2010 issue of NAILS Magazine.
Keywords: celebrities China Glaze CND Dashing Diva fashion
November 22, 2010
| Photo Gallery
Designers bring splashes of sunshine to the runway for spring 2010. Vibrant brights add a sense of excitement to the color palette, while practical neutrals provide a safety net for cautious consumers. “Now more than ever, women are vigilant when it comes to spending,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “Instead of reinventing their wardrobe at the start of each season, consumers want pieces to complement what they already own. Pairing a bold color with a basic piece or freshening up their look with bright accents addresses the need for practicality, as well as fun.”
Keywords: fashion seasonal nail art trends
November 22, 2010
| Photo Gallery
Matte finishes, moon manicures, metallics, and nudes made up an exciting nail scene at New York Fashion Week, which took place September 10-17. This gallery is an expanded version of the article in the February 2010 issue of NAILS Magazine.
Keywords: Barielle celebrities China Glaze CND Color Club
November 22, 2010
| Photo Gallery
Subtle contrasts make up the diverse color palette for fall 2009, according to color authority Pantone Inc.
Keywords: fashion trends
November 22, 2010
| Demo
From Feb. 13-20, New York Fashion Week showcased upcoming Fall trends. Here’s a closer look at some of the runway nails. This gallery is an expanded version of the article in the May 2009 issue of NAILS Magazine.
Keywords: Behind the Scenes celebrities CND Dashing Diva Essie
November 17, 2010
| Article
Embellishments are all the rage right now, and a popular trend called “Blackberry Bling” is all about beautifying your clients’ dialing digit. Named by celebrity manicurist Dawn Sterling of The Back Room Hand & Foot Spa at Carol’s Daughter in Harlem, N.Y., the trend features a basic manicure in one color and special embellishments or a different shade of polish just on the thumb and/or ring finger.
Keywords: embellishments fashion nail art trends
November 16, 2010
| Article
The ELLEGirl Model Search (ellegirlmodelsearch.com), an online photo-based contest, began in 2007 to empower women ages 13 to 25 to follow their modeling dreams while instilling the importance of self-confidence in an industry that’s often clouded by self-doubt.
Keywords: fashion NailEZEE polish
November 15, 2010
| Article
Hosted by Athena Elliott, a certified medical nail technician and a Minx specialist, the show gives listeners the straight talk on the nail biz — including current trends, industry news, interviews with celebrity manicurists and industry leaders, and local salon reviews.
Keywords: fashion trends web marketing
November 15, 2010
| Article
Inspired by Sony Pictures’ upcoming film “Burlesque's” outrageous costumes and bold choreography, OPI launches 12 limited-edition nail lacquers for holiday 2010.
Keywords: celebrities fashion OPI Products polish
October 18, 2010
| News
Chanel’s Le Vernis in Paradoxal is a perfect shade to wear with nude Prada peep-toe booties.
Keywords: consumer press fashion polish
October 1, 2010
| Article
As fashion designers experiment with different textures on the runway, nail polish manufacturers keep up with an array of stylish nail polish finish offerings — from the traditional cream to the edgy suede. One nail tech shares her expertise to help you sort through all of the jargon and match the appropriate client to the appropriate finish.
Keywords: Barielle chrome CND Deborah Lippmann Essie
October 1, 2010
| Article
Every day, women are faced with inconvenient, on-the-go fashion incidents that — luckily — can be repaired with an impressive variety of quick-fix tools. From crooked bangs to broken buttons, solve problems in an instant with these easy solutions.
Keywords: fashion retail boutique items retailing
September 21, 2010
| News
During New York Fall Fashion Week, the Dashing Diva team custom-made a mushroom gray polish for designer TIBI. TIBI loved the color so much that they wanted to retail it at their Manhattan boutique — the new shade is branded TIBI Couture and is also available at www.dashingdivapro.com.
Keywords: consumer press Dashing Diva fashion Fashion Week polish
September 7, 2010
| News
Harper’s Bazaar takes a cue from Giorgio Armani’s fall runway collection and recommends fire engine-red polish on short nails.
Keywords: consumer press Essie fashion manicures OPI Products