Technique > Natural Nails

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How To Apply Brioche Baby Nail and Cuticle Repair

December 2, 2015  | Video

This video demonstrates the proper application of Brioche Baby Nail and Cuticle Repair. The treatment can be used as two-week treatment to mend brittle and unruly cuticles or a daily maintenance system. 

Keywords: cuticle oil   cuticle treatments   natural nail care  

Waterless Manicure Using Bodipure Keratin Gloves

November 30, 2015  | Demo

The all-in-one manicure treatment is formulated with 100% vegetable active ingredients derived from renewable sources.

Keywords: Bodipure   waterless manicures  

Layered Ombre with Essie Silk Watercolors

November 30, 2015  | Demo

Follow this step-by-step designed by Essie director of education Gino Trunzo to get a look with relentless style.

Keywords: Essie   handpainted nail art   layering techniques   ombre nail art  

Switch Away from Soak-Off and Wrap Up

November 30, 2015  | Article

Industry veteran introduces a protective base coat film that can help shorten the removal time and can make color last longer.

Keywords: base coats   Elaine Watson   natural nail care  

Cuccio 7-Second Reactive Top Coat

November 30, 2015  | Product

The super-quick-drying formula reacts to any polish applications and sets in just seven seconds. 

Keywords: Cuccio   fast dry top coats   top coats  

Orly: Glosser Top Coat

November 14, 2015  | Video

Give nails super-slick, mirror-like shine and lasting protection with this topcoat. Perfect for nail art and vibrant colors.

Keywords: natural nail care   Orly   top coats  

Orly: Argan Oil Hand Creme

November 14, 2015  | Video

Quench your skin — Argan Oil Hand Crème is an intensive ultra-luxe hydrating cream that forms an invisible protective layer to nourish and hydrate dry skin and brittle nails. The power packed formula enriched with argan oil, jojoba oil and shea butter leaves the skin supple and prevents moisture loss while vitamin E protects against free radicals for a youthful you.

Keywords: argan oil   hand care   jojoba   Orly   vitamin E  

Orly: Argan Cuticle Oil Drops

November 14, 2015  | Video

Nourish and hydrate cuticles and nails with this rich blend of argan oil, jojoba oil and vitamin E.

Keywords: argan oil   cuticle care   cuticle oil   jojoba   nail treatments  

Orly: BB Creme Nail Treatment

November 14, 2015  | Video

Perfect the look of natural nails with this all-in-one topical cosmetic treatment that helps to smooth, moisturize and brighten natural nails with a sheer peach tint.

Keywords: nail treatments   natural nail care   Orly  

Orly: Cutique Cuticle & Stain Remover

November 14, 2015  | Video

Gently and effectively removes dead tissue, leaving cuticles soft and pliable. Removes nail stains leaving nails whiter.

Keywords: cuticle care   cuticle treatments   nail treatments   natural nail care   Orly  

Orly: Flash Dry Drops

November 14, 2015  | Video

Accelerate dry time on freshly lacquered nails while delivering brilliant shine and preventing smudging and nicking.

Keywords: Orly   polish drying   polish-drying products  

Orly: Polishield Top Coat

November 14, 2015  | Video

This quick-drying, high shine, chip resistant topcoat contains UV filters to prevent nail color from fading.

Keywords: natural nail care   Orly   top coats  

Orly: Ridgefiller Top Coat

November 14, 2015  | Video

A perfectly smooth manicure begins with a flawless surface. This unique basecoat fills ridges and smoothes out uneven nails.

Keywords: nail treatments   natural nail care   Orly   top coats  

Orly: Won't Chip Top Coat

November 14, 2015  | Video

Extend the life of your manicure by resisting chipping and peeling with this protective polymer topcoat.

Keywords: nail treatments   natural nail care   Orly   top coats  

Orly: Tough Cookie Nail Strengthener

November 14, 2015  | Video

Grow stronger nails by slowing keratin breakdown with this formula containing African Okoumè extract. Help to strengthen dry and brittle nails that snap and break easily.

Keywords: nail strengtheners   nail treatments   natural nail care   Orly  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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