Technique - Topic : business building

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All Eyes on Shawntay Johnson

January 8, 2014 | Article

This industry veteran made the dream of creating her own polish line come true. Learn how she did it and how you can too.

Keywords: business building polish

Even just the service names sound enticing — coconut milk pedicure, eucalyptus manicure, cosmopolitan mani-pedi — but how do you come up with these ideas? Brainstorming experts and salon owners share how to turn even a small idea into a big nail service that will liven up your menu.

Keywords: adding new services business building customer service service recipes Valentine's Day services

Week 14: Upgrade Client Satisfaction and Increase Profits

November 3, 2009 | Article

This week, we pause for a word from our sponsor, Dashing Diva Professional. Thanks to them, we’re able to bring you 22 weeks of this exclusive business-building content in The 2010 Project e-newsletter.

Keywords: 2010 Project adding new services business building gels recession

Building Your Winter Pedicure Business: 5 Case Studies

November 1, 2006 | Article

Between the winter blues and covered shoes, you may think pedicures are reserved for the lazy, hazy, crazy days of summer. But, we’ll show you five salons that still sizzle even when it’s freezing.

Keywords: business building pedicures salon profiles seasonal services winter pedicures

Photo Galleries

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Get the Cat Eye Effect With Gel-Polish
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Readers’ Favorite Pedicure Products
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Encyclopedia

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sidewall

The sidewall is the skin on either side of the nail plate, also known as the lateral nail fold, acts as a barrier against bacteria, fungi, and...
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